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The Handbook of Strategic Public Relations and Integrated Marketing Communications, Second Edition

Om The Handbook of Strategic Public Relations and Integrated Marketing Communications, Second Edition

A guide to PR and communications - updated with the social media and brand-reputation tools and techniques. It concludes with a section on the future of the industry-developing issues, trends and roles of public relations and integrated communications.

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  • Språk:
  • Engelsk
  • ISBN:
  • 9780071767460
  • Bindende:
  • Hardback
  • Sider:
  • 928
  • Utgitt:
  • 16. januar 2012
  • Utgave:
  • 2
  • Dimensjoner:
  • 200x239x66 mm.
  • Vekt:
  • 1960 g.
  Gratis frakt
Leveringstid: 2-4 uker
Forventet levering: 30. mars 2026

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A guide to PR and communications - updated with the social media and brand-reputation tools and techniques. It concludes with a section on the future of the industry-developing issues, trends and roles of public relations and integrated communications.

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