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The Employer Brand

- Keeping Faith with the Deal

Om The Employer Brand

The culture an organisation cultivates as an employer is just as important to its success as the brand image of its products or services. This book explores some of the shortcomings of employer branding initiatives. It offers different techniques that organisations need to embrace in order to make the most of their employer brand.

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  • Språk:
  • Engelsk
  • ISBN:
  • 9780566088995
  • Bindende:
  • Hardback
  • Sider:
  • 248
  • Utgitt:
  • 2. juli 2009
  • Dimensjoner:
  • 181x251x21 mm.
  • Vekt:
  • 684 g.
  Gratis frakt
Leveringstid: 2-4 uker
Forventet levering: 15. juni 2026

Beskrivelse av The Employer Brand

The culture an organisation cultivates as an employer is just as important to its success as the brand image of its products or services. This book explores some of the shortcomings of employer branding initiatives. It offers different techniques that organisations need to embrace in order to make the most of their employer brand.

Brukervurderinger av The Employer Brand



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