Utvidet returrett til 31. januar 2025

Corporate Social Responsibility is Not Public Relations

- How to put CSR at the heart of your company and maximize the business benefits

Om Corporate Social Responsibility is Not Public Relations

Research shows that CSR improves long-term business performance. This book argues that trust is at stake for every organization and is the reason why communications strategies must respond authentically. This book will define the real role of PR in CSR and what that relationship should be.

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  • Språk:
  • Engelsk
  • ISBN:
  • 9781911671428
  • Bindende:
  • Paperback
  • Sider:
  • 224
  • Utgitt:
  • 18. februar 2021
  • Dimensjoner:
  • 137x214x16 mm.
  • Vekt:
  • 294 g.
  • BLACK NOVEMBER
  På lager
Leveringstid: 4-7 virkedager
Forventet levering: 5. desember 2024

Beskrivelse av Corporate Social Responsibility is Not Public Relations

Research shows that CSR improves long-term business performance. This book argues that trust is at stake for every organization and is the reason why communications strategies must respond authentically. This book will define the real role of PR in CSR and what that relationship should be.

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