Utvidet returrett til 31. januar 2025

Persuasive Signs

- The Semiotics of Advertising

Om Persuasive Signs

Using both verbal and nonverbal techniques to make its messages as persuasive as possible, advertising has become an integral component of modern-day social discourse designed to influence attitudes and lifestyle behaviors by covertly suggesting how we can best satisfy our innermost urges and aspirations through consumption.

Vis mer
  • Språk:
  • Engelsk
  • ISBN:
  • 9783110173406
  • Bindende:
  • Hardback
  • Sider:
  • 204
  • Utgitt:
  • 9. oktober 2002
  • Dimensjoner:
  • 161x234x17 mm.
  • Vekt:
  • 428 g.
  • BLACK NOVEMBER
  Gratis frakt
Leveringstid: 2-4 uker
Forventet levering: 6. desember 2024

Beskrivelse av Persuasive Signs

Using both verbal and nonverbal techniques to make its messages as persuasive as possible, advertising has become an integral component of modern-day social discourse designed to influence attitudes and lifestyle behaviors by covertly suggesting how we can best satisfy our innermost urges and aspirations through consumption.

Brukervurderinger av Persuasive Signs



Finn lignende bøker
Boken Persuasive Signs finnes i følgende kategorier:

Gjør som tusenvis av andre bokelskere

Abonner på vårt nyhetsbrev og få rabatter og inspirasjon til din neste leseopplevelse.