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Path to Purpose

- How to Use Cause Marketing to Build a More Meaningful and Profitable Brand

Om Path to Purpose

Marketers and leaders recognise that developing an authentic purpose helps to build a stronger brand that attracts followers and collaborators, rather than just customers and consumers. In a world that needs solutions, people increasingly look towards businesses and their brands to help solve society's problems.

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  • Språk:
  • Engelsk
  • ISBN:
  • 9780648087502
  • Bindende:
  • Paperback
  • Sider:
  • 210
  • Utgitt:
  • 18. oktober 2017
  • Dimensjoner:
  • 138x340x14 mm.
  • Vekt:
  • 262 g.
Leveringstid: 2-4 uker
Forventet levering: 20. januar 2025

Beskrivelse av Path to Purpose

Marketers and leaders recognise that developing an authentic purpose helps to build a stronger brand that attracts followers and collaborators, rather than just customers and consumers. In a world that needs solutions, people increasingly look towards businesses and their brands to help solve society's problems.

Brukervurderinger av Path to Purpose



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