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Marketing and American Consumer Culture

- A Cultural Studies Analysis

Om Marketing and American Consumer Culture

This book offers a cultural studies approach to marketing and advertising and shows readers how scholars from different academic disciplines make sense of marketing's role in American culture and society. It is written in an accessible style and has numerous drawings by the author to give it more visual interest.

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  • Språk:
  • Engelsk
  • ISBN:
  • 9783319473277
  • Bindende:
  • Hardback
  • Sider:
  • 164
  • Utgitt:
  • 28. desember 2016
  • Utgave:
  • 12016
  • Dimensjoner:
  • 148x210x11 mm.
  • Vekt:
  • 3342 g.
  • BLACK NOVEMBER
  Gratis frakt
Leveringstid: 2-4 uker
Forventet levering: 8. desember 2024

Beskrivelse av Marketing and American Consumer Culture

This book offers a cultural studies approach to marketing and advertising and shows readers how scholars from different academic disciplines make sense of marketing's role in American culture and society. It is written in an accessible style and has numerous drawings by the author to give it more visual interest.

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