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Innovative Marketing Communications

Om Innovative Marketing Communications

Provides students and event managers with an insight into the strategic and innovative marketing of events of almost all scales and nature. This book presents them with an understanding of how to integrate the range of marketing tools and techniques to communicate and promote events.

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  • Språk:
  • Engelsk
  • ISBN:
  • 9780750663618
  • Bindende:
  • Paperback
  • Sider:
  • 344
  • Utgitt:
  • 3. oktober 2005
  • Dimensjoner:
  • 188x242x22 mm.
  • Vekt:
  • 658 g.
  Gratis frakt
Leveringstid: 2-4 uker
Forventet levering: 12. november 2024

Beskrivelse av Innovative Marketing Communications

Provides students and event managers with an insight into the strategic and innovative marketing of events of almost all scales and nature. This book presents them with an understanding of how to integrate the range of marketing tools and techniques to communicate and promote events.

Brukervurderinger av Innovative Marketing Communications



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