Handbook of Research on Social Media Applications for the Tourism and Hospitality Sector

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Hardback
4-7 virkedager
4 786,-

Om Handbook of Research on Social Media Applications for the Tourism and Hospitality Sector

Provides vital theoretical frameworks and the latest innovative empirical research findings of online social media in the tourism industry. While highlighting topics such as e-business, mobile marketing, and smart tourism, this publication explores user-generated content and the methods of mobile strategies.

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Språk:
Engelsk

ISBN:
9781799819479

Forlag:
Business Science Reference

Bindende:
Hardback

Sider:
400

Utgitt:
30. desember 2019

Dimensjoner:
290x225x34 mm.

Vekt:
1526 g.

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Leveringstid: 4-7 virkedager

Forventet levering: 7. desember 2024

Utvidet returrett til 31. januar 2025

Beskrivelse av Handbook of Research on Social Media Applications for the Tourism and Hospitality Sector

Provides vital theoretical frameworks and the latest innovative empirical research findings of online social media in the tourism industry. While highlighting topics such as e-business, mobile marketing, and smart tourism, this publication explores user-generated content and the methods of mobile strategies.

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Handbook of Research on Social Media Applications for the Tourism and Hospitality Sector

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