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Handbook of Research on Effective Marketing in Contemporary Globalism

Om Handbook of Research on Effective Marketing in Contemporary Globalism

The 21st century has brought about many changes in the economic realm due to acceleration of globalization. The Handbook of Research on Effective Marketing in Contemporary Globalism provides readers with an understanding of the importance of marketing products and services across different cultures and languages in an era of high global competition.

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  • Språk:
  • Engelsk
  • ISBN:
  • 9781466662209
  • Bindende:
  • Hardback
  • Sider:
  • 463
  • Utgitt:
  • 30. juni 2014
  Gratis frakt
Leveringstid: 2-4 uker
Forventet levering: 20. januar 2025

Beskrivelse av Handbook of Research on Effective Marketing in Contemporary Globalism

The 21st century has brought about many changes in the economic realm due to acceleration of globalization. The Handbook of Research on Effective Marketing in Contemporary Globalism provides readers with an understanding of the importance of marketing products and services across different cultures and languages in an era of high global competition.

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