Bøker av Jagdish N Sheth

India's Road to Transformation: Why Leadership Matters describes the critical role of political leadership in India which began post-independence until this present age.Documenting Prime Minister Narendra Modi's pragmatic leadership to transform India into a superpower!Since India's independence from Britain in 1947, it has been governed by 14 prime ministers, some of whom contributed immensely to its socio-economic development than others. The book shows how using Mahatma Gandhi's unifying philosophy to rally all Indian people together, great prime ministers such as Jawaharlal Nehru, Indira Gandhi, Atal Bihari Vajpayee, Manmohan Singh, and now Narendra Modi have channeled their energy, power, and political influence to significantly improve the livelihood of the Indian people through their economic and social transformative agendas. India's Road to Transformation: Why Leadership Matters is not your typical history book about India; it is a well-researched and neatly documented role of leadership for India's development, joining the historical dots of socio-economic successes achieved by each predominant Indian government since 1947. By reading this well-prepared book, you will discover: The historical values and structures of India and how they changed over time due to varying political processes and internal strife.India's diversification of its economic activities from an agrarian community to a merchant/trade society and now to a technologically advanced, modern country.The transformative actions/steps taken by some prominent Indian leaders, from Nehru to Modi, learning how their timely and effective socio-economic programs saved India from collapsing.Some comparative economic yardsticks between India, China, Japan, and the Southeast Asian nations.Important suggestions from the authors of this book about how India can sustain its current growth rate and eventually become a superpower such as the US and China.

This book explores how customer service can become the singular competitive differentiator for organizations in the digital era.Given the pace of digitization and the rise in customer expectations post-pandemic, organizations must focus on customer-centricity in all functions in the digital age, providing factors, enablers, and processes for customer service and sharing best practices based on research from global experts.The book is a valuable resource for students and researchers keen on understanding the new digital landscape in customer service to develop, maintain, and enhance customer relationships.

Collects the insights of a group of leading marketing thinkers and practitioners who are committed to restoring marketing's timeless values. This book aims to set an agenda for a generation of marketing principles. It seeks to understand and explain how and why marketing has veered off course in order to steer it back in the right direction.