Changing Lanes for Business

All progress requires change.
Yet many, if not most people, believe that 'change is hard' or scary, and tend to resist, or avoid it altogether if possible.
It's no surprise that nearly 70% of change efforts in business struggle or fail. That's because many business leaders just don't have, or follow, a simple and reliable approach to build support and lead successful change. But now, that doesn't have to be the case. In this transformative fable:
Charlie, a talented yet struggling business leader, is feeling frustrated and disheartened by his team's lackluster performance and frequent inability to reach their goals. Through a chance meeting with an old mentor, he discovers a simple 4 step approach for leading successful change and tries it out to improve his team's engagement and productivity. Their rapid progress soon leads to a big new challenge and opportunity. Working together, they use the simple approach for Changing Lanes again, taking their team, and this time the entire business, to a new level of rapid and long-term success. In Changing Lanes for Business, author Tim Rhode shares a relatable story with an easy-to-use approach - that business leaders and teams can apply today - to get unstuck, to overcome challenges, to make rapid progress, and achieve their goals. When you learn and apply the 4 simple steps for Changing Lanes in your own business, you'll discover that leading successful change doesn't have to be hard.