Gjør som tusenvis av andre bokelskere
Abonner på vårt nyhetsbrev og få rabatter og inspirasjon til din neste leseopplevelse.
Ved å abonnere godtar du vår personvernerklæring.Du kan når som helst melde deg av våre nyhetsbrev.
Focusing on the real stories of young entrepreneurs, and the highs and lows of starting a new business, this book offers a unique blend of theory and practice to examine what makes for a successful entrepreneur, and how to develop the skills needed to succeed.
This book is for engineers and scientists who have the aptitude and education to create new products that could become income-producing businesses for themselves and for investors. The book uses short chapters and gets directly to the point without lengthy and distracting essays. The rapid growth in technology-based business plan contests is a clear sign that there are many wealthy inventors looking to make substantial investments in start-ups based on new inventions by inventors, who lack the funds and knowledge to start a business. The key features of this reference enable readers to sharpen their new idea, turn an idea into a commercial product, conduct patent search and complete a provisional patent application, and collect requisite data and prepare a business plan based on a carefully selected business model. Supporting materials are provided on the book's extensive website (www.engineer-entrepreneur-book.com/).
Innovation Management provides a concise and practical approach to developing and implementing strategies. Covering the tools needed to develop and apply effective strategies to improve performance in both service and manufacturing companies, it is an excellent resource for students and managers alike.
SMART RETAIL IS THE HOW-TO RETAIL BIBLE. Smart Retail reveals what the most successful retailers in the world know and how you can apply their secrets to your own business. Fully revised and updated, this new edition includes the latest success stories, new ideas and strategic and tactical thinking to help grow your sales. Based on one simple question, which Richard Hammond posed to the worlds leading retailers: What makes you so good?, Smart Retail shows you how to use some of the best winning ideas, strategies and tactical thinking. Discover the secrets of great retailing Boost sales with practical advice from the best retailers in the world Learn how to delight customers and keep them coming back for moreCovering everything from creating the ultimate retail experience to understanding your customer and the importance of a motivated team, this is the book that will equip managers, ambitious team-workers, retail entrepreneurs and indeed anybody who sells direct to customers, with practical winning ideas and strategies.
The action plan for building your entrepreneurial empire one day at a time While every entrepreneur knows that the key to success is business growth, few ever see it happen. Why? Because they know how to plant seeds, but they don t understand that the real work lies in helping that seed grow which takes knowledge, persistence, and patience. The Entrepreneurs Book of Actions helps you develop the mindset of a true entrepreneur and provides manageable steps for making your business vision a reality. Informative, inspiring, and based on real-life, hard-earned lessons, it provides common-sense, daily exercises you can jump into on day one. Learn how to drive sustainable business growth by: * Breaking bad habits and developing good ones * Managing your time and money more effectively * Hiring the right people for the right job * Minimizing the effort required to perform basic tasks * Motivating your staff to be mission-focused * Creating free time to feed your innovative side You ll begin to see your business in a completely new way with a sense of clarity and purpose. You ll begin identifying the issues that really affect your business not the ones that feed your anxiety. You ll become the kind of leader other entrepreneurs look up to calm, optimistic, driven. The Entrepreneurs Book of Actions will provide the direction you need to make the best use of your time, your energy, and your creativity. It s not isn t a quick-fix. It s work. But it s manageable, it s proven effective and it will pay off big.
Everyone should work for themselves. But don't cashflow forecasts, tax returns and P&Ls all sound a bit of a faff? Fear not: help is at hand. In Business for Bohemians, Tom Hodgkinson combines practical advice with laugh-out-loud anecdote to create a refreshingly candid guidebook for all of us who aspire to a greater degree of freedom in our working lives. Whether you dream of launching your own startup or profiting from your creativity in your spare time, Business for Bohemians will equip you with the tools to turn your talents into a profitable and enjoyable business. Accounting need no longer be a dark art. You will become au fait with business plans and a friend of the spreadsheet. You will discover that laziness can be a virtue. Above all, you will realise that freedom from the nine-to-five life is achievable - and, with Hodgkinson's comforting, pragmatic and extremely funny advice at hand, you might even enjoy yourself along the way.Tom Hodgkinson is the founder and editor of The Idler and the bestselling author of How to be Idle, How to be Free, The Idle Parent and Brave Old World. In 2011 he and his partner Victoria opened the Idler Academy in London, an independent bookshop, coffeehouse and cultural centre which offers online and real-world courses in everything from philosophy and calligraphy to business skills and self-defence.
For courses in Entrepreneurship, Small Business Management, and Starting a Business.A Comprehensive, Practical Approach to Starting a BusinessFor fledgling entrepreneurs and business students, Entrepreneurship: Starting and Operating A Small Business untangles the complex economic, financial, and professional considerations surrounding business ownership and operations.In its Fourth Edition, Entrepreneurship takes a critical look at contemporary entrepreneurial successes, allowing students with a range of business interests to engage with and draw insight from the text. Balancing real-world case studies with thoughtful instruction, Entrepreneurship leads students to develop their business plans step by step, at the end of each chapter. This approach allows students to internalize different aspects of business ownership at a self-guided pace. The authors combined business acumen and educational expertise make for a fluid transfer of business concepts between text, instructor, and student. Students will relish the opportunity to start drawing up a business plan right away, enhancing their experience both in and out of classroom.
For courses in Entrepreneurship and Small Business Management. At the heart of a successful business is a sound business plan. Capturing this reality, Entrepreneurship, 4th Edition focuses on basic entrepreneurial concepts and demonstrates how to develop an effective and thorough business plan. Organized in two-parts, it discusses ways to start, manage and grow a business, all within the context of a sound business plan. Unique in emphasis, it blends theory and practice, current entrepreneurial research and concerns, and step-by-step guidelines for developing a business plan. Case examples and sample business plans keep readers motivated and help them learn how to transform their own ideas into their own entrepreneurial success.
The proven system for rapid B2B sales growth from the coauthor of Predictable Revenue, the breakout bestseller hailed as a sales bible (Inc.) If your organization s success is driven by B2B sales, you need to be an expert prospector to successfully target, qualify, and close business opportunities. This game-changing guide provides the immediately implementable strategies you need to build a solid, sustainable pipeline whether you re a sales or marketing executive, team leader, or sales representative. Based on the acclaimed business model that made Predictable Revenue a runaway bestseller, this powerful approach to B2B prospecting will help you to: Identify the prospects with the greatest potential Clearly articulate your company s competitive position Implement account-based sales development using ideal account profiles Refine your lead targeting strategy with an ideal prospect profile Start a conversation with people you don t know Land meetings through targeted campaigns Craft personalized e-mail and phone messaging to address each potential buyer s awareness, needs, and challenges. Define, manage, and optimize sales development performance metrics Generate predictable revenue You ll learn how to target and track ideal prospects, optimize contact acquisition, continually improve performance, and achieve your revenue goals quickly, efficiently, and predictably. The book includes easy-to-use charts and e-mail templates, and features full online access to sample materials, worksheets, and blueprints to add to your prospecting tool kit. Following this proven step-by-step framework, you can turn any B2B organization into a high-performance business development engine, diversify marketing lead generation channels, justify marketing ROI, sell into disruptive markets and generate more revenue than ever. That s the power of Predictable Prospecting.
The story of a high-stakes careerClaude Littner is best known as the mercilessly tough interviewer on the BBC's award-winning The Apprentice. His abrupt style and zero-tolerance policy on nonsense have become the highlights of every series. But what is he like in real business?Single-Minded reveals the story of Claude's varied career and the turbulent years that shaped him. From being told at school that he would never amount to anything to his current status as a boardroom heavyweight both on-screen and off it, success has never come easy. Claude's complex, fascinating work has taken him into many different industries and countries, encompassing retail start-ups; knife-edge company rescue missions; the bruising rough-and-tumble of Premier League football; facing down French trade unions; taking on Texan oil barons in multi-million-dollar deals; and, in the private sphere, conquering life-threatening illness.Told with characteristic candour and disarming modesty, Single-Minded is an unflinching account of a remarkable career in the spotlight.
Introducing Entrepreneurship: A Practical Guide reveals the stories of the world's greatest entrepreneurs, distilling the key points into down-to-earth, realistic advice to help you turn any business opportunity into a successful venture - while avoiding the pitfalls of pursuing a pipe dream.
Inspired by Max Weber's thesis on the Protestant ethic, 'Overseas Chinese Christian Entrepreneurs in Modern China' sets out to understand the role and influence of Christianity on Overseas Chinese businesspeople working in contemporary China. Through its in-depth interviews and participant observations (involving 60 Overseas Chinese entrepreneurs from Hong Kong, Taiwan, Southeast Asia and the United States), the text discusses how Christianity has come to fulfill an increasingly visible and dynamic function in the country, most notably as a new source of business morality.Recognizing that China's economic transition toward a market-oriented economy was not initiated by Christians (or indeed any other religious group), this volume demonstrates the importance of exploring the impact of religious ethics on economics at micro and organizational levels, via the subjective understandings of individuals and small businesses. Significant but often neglected facets of Weber's thesis arise as a result. Of key importance is the issue of gender differences within the Christian ethos - a crucial aspect of the Protestant ethic that has yet to be systematically studied, but which offers great potential to enhance our understanding of Weber's work. As a result, the text's novel application of Weberian sociology to the context of contemporary China can be seen to offer a double return, elucidating both the theory and its subject.
A powerful book presenting the 12 keys of business success and the 25 principles and practices of visionary businessThis transformative book has helped people all over the world to not only envision and create success but also build a truly visionary business: one that supports its employees, the community, and the environment. We meet Marc Allen's mentor Bernie, an unforgettable character who teaches Marc the ways of ethical and socially responsible business. Together they turn Marc's fledgling attempts at business into a thriving corporate success, founded on diverse principles of positive psychology, Eastern and Western spirituality, market savvy, and simple kindness. Marc finds that it's all too easy to fall prey to anxieties and negative beliefs when you set out to create your own business, especially if you are learning the details as you go. Fortunately, Bernie shows Marc the most important thing of all: how to transform his thinking and change his old beliefs. This essential inner work is one of the great keys Bernie gives Marc. Step by step, Marc learns everything necessary to create the business of his dreams.
Is it time for leaders to think more deeply and more effectively? Tired of people throwing the term 'thought leadership' around and using it to label unexceptional people and mediocre content, Mindy Gibbins-Klein sets out to define and introduce a new paradigm and a new standard of idea generation and sharing. Thoughtful leaders exhibit exceptional thinking as well as consideration for others. It is the thoughtful leader who will introduce a new era - a more thoughtful era. This brave book inspires, encourages and teaches REAL thought leaders a new way of thinking and behaving. Reach beyond content marketing and thought leadership. Achieve greater levels of thinking. Discover hidden depths within yourself. Become a true Thoughtful Leader.
100 Cities. 100 Entrepreneurs. 9 Keys for Success.Main Street Entrepreneur offers a unique look at what it takes to create a successful and thriving business. Lifelong entrepreneur, business consultant and university professor Michael Glauser rode 4,005 miles in 45 days, spent 246 hours on a bike seat, climbed 165,748 vertical feet, and interviewed more than 100 entrepreneurs in 100 cities along the way to discover the secrets to entrepreneurial success.Glauser has distilled hours of interviews and research to present the nine keys for: Building a purpose-driven business Meeting important community needs Developing a supporting cast Working with a zealous tenacity Giving mind-boggling customer service Diversifying revenue streams Giving back to the broader community And ultimately, creating the lifestyle of your dreamsReaders will learn how to achieve their own dreams and wont need a 30-page business plan, venture capital, or an exit strategy. All they need to do is implement nine keys for success. Not everyone can build a Facebook, Google or eBay, but anyone with passion and tenacity can do what these entrepreneurs all across America are doing.
To avoid grabbing every business owner he meets by the shoulders and shaking them, millionaire maker Dan S. Kennedy has joined with marketing strategist Kim Walsh-Phillips to help business owners, private practice professionals, and professional marketers start making dollars and cents of their social media marketing.Daring readers to stop accepting non-monetizable likes and shares for their investment of time, money, and energy, Kennedy and Walsh-Phillips urge readers to see their social platforms for what they areanother channel to reach customers and gain leads and sales for their efforts. Illustrated by case studies and examples, this No B.S. guide delivers practical strategies for applying the same direct- response marketing rules Kennedy has himself found effective in all other mediums.Covers:How to stop being a wimp and make the switch from a passive content presence into an active conversion toolHow to become a lead magnet by setting up social media profiles that focus on the needs of ideal prospects (not the product or service)Creating raving fans that create introductions to their networksHow to move cold social media traffic into customersThe role of paid media and how to leverage social media advertising to drive sales
START YOUR OWN EVENT PLANNING BUSINESS AND CELEBRATE ALL THE WAY TO THE BANK!Weddings, graduations, birthday parties, anniversaries, and conferenceswhat do these all have in common? Everyone would rather hire someone else to plan and run them! That someone can be you.Take your passion for event planning to the next level with in-the-trenches advice and tools you need to start, run, and grow a successful business. From writing a solid contract to finding reliable vendors, our experts help you identify your niche, teach you how to scout potential clients, evaluate the competition, market your business, and more.Discover how to:Identify a niche and establish yourself within the industryBuild a loyal customer base for large and small eventsImplement targeted strategies for planning commercial, political, civic, social events, and morePromote your business, events, and yourself with Pinterest, Instagram, and other social and online marketing toolsDevelop proposals, vendor agreements, contracts, and manage day-to-day operations and costsKeep within budget using money-saving tips and industry-tested ideasPlus, gain valuable insights from interviews with practicing event planners, and stay on track with checklists, worksheets, and other resources.Everything you need to make your event planning business a successful reality is right hereget the party started today!
The senior population is multiplying by the millions! In fact, during the next 25 years, the senior population in America is expected to double growing faster than the total population in every state. This means one thing: a tremendous opportunity for aspiring and compassionate entrepreneurs. From providing adult daycare or homecare to transportation or concierge needs, this guide covers todays most requested services within the 65-and-older market. Readers learn, step by step, how to choose the right opportunity for them, legally and financially establish their business, acquire licenses and certifications, set policies and procedures, and much more! Priceless insight, advice, and tips from practicing senior care professionals help aspiring entrepreneurs to discover their specialty from within one of six growing areas of interest adult daycare, relocation services, homecare, transportation services, concierge, and travel service; design a business to suit customers demographics and special needs; set rates; create a support staff who will facilitate success; use effective marketing and advertising to get the word out; build valuable business partnerships that lead to referrals; and plan for future growth. A record number of seniors are seeking help, and this guide is the key to starting a senior care service today!
With retail e-commerce sales topping $263.3 billion in 2013,and millions of people now flourishing as internet entrepreneurs, the web is the place for new businesses to be. This guide makes tapping into highly lucrative markets with an easy-to-start, inexpensive internet business easier than ever. Readers can use the successful strategies and extensive step-by-step process outlined in this book to turn their dream of entrepreneurship into a lucrative, online reality. With information on everything from choosing a domain and building a site to search engine optimization and cashing in on affiliate programs, this indispensable guide will become every netpreneurs business-building bible.
Sheltered for a long time within the public sector environment with high job security and professional research autonomy, defense R&D organizations faced unprecedented challenges when government support was being withdrawn and closure threatening. They needed to be led by a suitable vision in order to implement comprehensive changes to their operations and remain viable. This study explores this constitution of vision as a mechanism of intentional change, a strategic tool to reach the desired future for the organization. Going beyond the current literature, the authors ask to what extent, and how, organizational members reconstruct vision in a way that it can support or detain change, a question of importance for management scholars as well as professional managers in both public and private organizations.
Opportunities always exist for those with skills and relevant experience to create and build a business of their own. And if it's a service industry that you are offering it is possible to start from your home with very little or no capital outlay. Many one person start-ups are capable of providing significantly higher income than is provided through employment - and they have the potential to grow. This book sets out the essential aspects of running a small business, and explains the commercial frameworks that apply for trades, professions, personal and management services, agencies, trading activities and creative concepts. It includes: Defining your market and studying the competition Specifying your product or service Pricing and marketing your product or service Calculating risk and breakeven Budgeting and keeping records Using other services and professionals Understanding the basics of commercial law Structuring your business for tax efficiency Employing staff Acquiring or renting property Dealing with expansion
Citizen Quinn tells the staggering story of the rise and fall of Ireland's richest man: Sean Quinn. A few years ago, Sean Quinn was ranked among the two hundred richest people in the world, with a personal fortune of some $6 billion. Today he is bust, and his businesses have been taken from him. How did it all happen? In Citizen Quinn, Ian Kehoe and Gavin Daly trace the remarkable life of the 'simple farmer's son' who made most of his money through guts and graft long before the excesses of the Celtic Tiger, who brought economic vibrancy to a depressed border region, and who then lost it all through a disastrous move into the insurance business and a multi-billion-euro gamble on the shares of the world's most toxic bank. 'Gripping and well-researched ... paints a picture of a man who is delusional about what has happened and the extent to which he is to blame' Irish Times'For all those intrigued by by a small Cavan farmer's son came to be one of the richest men in the world, and then lost it all, Citizen Quinn is a must-read' Sunday Business Post 'The book chronicles this truly compelling story, and the story of a compelling man' Irish Mail on Sunday 'A gripping story told in language that people without an MBA can follow' Irish Independent'A great read' Sean O'Rourke, RTE Radio One
NEW YORK TIMES BESTSELLERAn adrenaline-fuelled expos of life inside the tech bubble, Chaos Monkeys lays bare the secrets, power plays and lifestyle excesses of the visionaries, grunts, sociopaths, opportunists and money cowboys who are revolutionising our world. Written by startup CEO and industry provocateur Antonio Garc a Mart nez, this is Liar s Poker meets The Social Network. Computer engineers use chaos monkey software to wreak havoc and test system robustness. Similarly, tech entrepreneurs like Antonio Garc a Mart nez are society s chaos monkeys their innovations disrupt every aspect of our lives, from transportation (Uber) and holidays (Airbnb) to television (Netflix) and dating (Tinder) all in search of the perfect business miracle. Describing himself as high-strung, fast-talking, and wired on a combination of caffeine, fear, and greed at all times , Garc a Mart nez left Wall Street to make his fortune in Silicon Valley, becoming CEO of his own startup, before bailing and being poached by Facebook s nascent advertising team. Here he turned users data into profit for COO Sheryl Sandberg and chairman and CEO Mark Zuck Zuckerberg. Forced out of Facebook in the wake of a bitter internal product war, Garc a Mart nez took his unique brand of entrepreneurial hyperactivity to rivals Twitter. Along the way, he got into a lot of trouble with a lot of people, brewed illegal beer on the Facebook campus (accidentally flooding Zuckerberg's desk), lived on a yacht, raced sport cars on the highway, and enthusiastically pursued the lifestyle of an overpaid Silicon Valley mercenary.In Chaos Monkeys he tells you HOW and HOW NOT to make a fortune through startups and digital marketing. Highly entertaining and always offering genuine insight, Garc a Mart nez unravels the chaotic evolution of social media and online marketing. From startups and credit derivatives to Big Brother and data tracking, social media monetisation and digital privacy , he shares both his scathing observations and outrageous antics, taking us on a subversive and very funny tour of the fascinatingly insular and unbelievably wealthy tech industry.
A great product is not enough. You cannot sell or promote anything without an original and distinctive brand. But how do you create a good name, a memorable logo and a recognizable category so that everyone understands what you are selling?In The Only Book You Will Ever Need on Branding you'll find out everything you need to know - fast.Using quirky illustrations to make its point you'll discover how to fast forward the success of your brand in a couple of hours. You'll Grasp the key concepts of branding, learn how to improve your existing brand and find out what other start-up books don't tell you
Do you dream of starting your own business but don t have any money? What if you could set up a venture with nothing but a good business idea and the determination to make it work?It s an appealing idea, particularly in the current economic climate where no one has cash to spare and austerity rules the day. In fact, studies show that more people start businesses during recessions than at any other time. The good news is that it can be done, provided you follow a few golden rules. Based on Rachel Bridge's popular workshops, this book will help set you on the way to success. As the former Enterprise Editor for the Sunday Times, Rachel has interviewed hundreds of successful entrepreneurs. Join her on her journey as she starts up her very own enterprise, entrepreneurthings.com, and covers all the ups and downs she encounters, while giving examples along the way of how real-life entrepreneurs have coped with the same problems that beset everyone in business at some point.
On 26 May, 2010 Apple Inc. passed Microsoft in valuation as the world's largest technology company. Its consumer electronic products - ranging from computers to mobile phones to portable media devices, not to mention its iTunes, iBook and App Store - have influenced nearly every facet of our lives, and it shows no sign of slowing down. But how did Apple - a company set up in the back room of a house by two friends, and one that always marketed itself as the underdog - become the marketplace leader (and the world's second largest company overall), and is it a good thing to have one company hold so much power? In The Apple Revolution Luke Dormehl shares the inside story of how Apple Inc. came to be; from the formation of the company's philosophies and user-friendly ethos, to the "e;iPod moment"e; and global domination, leaving you with a deep understanding of how it was created, why it has flourished, and where it might be going next.
Written with the cooperation of Harvard Business School, this is an instructive and inspiring book for anyone who dreams of starting a successful business.The Intelligent Entrepreneur tells how three HBS graduates turned down six-figure salaries at big corporations, bet on themselves and launched their own new companies. By their ten-year reunion their audacity had paid huge dividends. They'd made many millions of dollars, created hundreds of jobs and left their mark on the world.Based on dozens of interviews with highly successful entrepreneurs, Harvard Business School professors and HBS alumni, The Intelligent Entrepreneur tells the compelling and instructive story of how these three young founders developed ideas, assembled teams, built ventures, and achieved their dreams. Along the way, they learned that starting great companies requires much more than a ferocious work ethic or good timing. Their hard-won insights - distilled into ten key rules - will help anyone become a successful entrepreneur.
A biography of a Polish immigrant who rose to the top of Wall Street in the Roaring Twenties and abandoned it after the Crash.
Entrepreneurship in the Catholic Tradition is a theological and historical exploration of the treatment of entrepreneurship, business, and commerce in the teaching of the Roman Catholic Church. Moving from Scriptural exegesis to modern papal social encyclicals, Anthony G. Percy shows how Catholic teaching had developed profound insights into the ultimate meaning of entrepreneurship and commerce and invested it with theological, philosophical, and economic meaning that surpasses many conventional religious and secular interpretations. Entrepreneurship is illustrated as being as much a potential contributor to all-round integral human flourishing as it is to economic growth and development. In this sense, Entrepreneurship in the Catholic Tradition challenges the stereotype of the Catholic Church having a negative view of economic liberty and the institutions that enhance its productivity. Instead we discover a tradition in which first millennium theologians, medieval scholastics, and modern Catholic thinkers have thought seriously and at length about the character of free enterprise and its moral and commercial significance.
For many the dream of owning their own business remains just that. Even if you have a great idea, the work and money involved in building a business from the ground up can prove too daunting. What few aspiring entrepreneurs realise is that buying an already existing business can be far easier, sometimes possible with little or no money at all, and can be just as satisfying a route to self-sufficiency. In easy-to-follow language, Buying and Selling a Business takes you through the entire process, from identifying your target business and assembling the right team to help you, to valuation, agreeing terms and finding the necessary finance. Just as importantly, Haigh helps you ensure your deal is the right deal for you, offering advice on running the business you buy and implementing proper exit strategies from the start. With valuable appendices containing typical documentation, and how to read them, Jo Haigh's book is a one-stop resource to closing the deal and transforming your life.
Abonner på vårt nyhetsbrev og få rabatter og inspirasjon til din neste leseopplevelse.
Ved å abonnere godtar du vår personvernerklæring.