Utvidet returrett til 31. januar 2024

A Manager's Guide to PR Projects

- A Practical Approach

Om A Manager's Guide to PR Projects

A Manager's Guide to PR Projects, Second Edition provides hands-on guidance in planning the preliminary research for a public relations project and creating a plan to achieve specific goals, guiding the reader through managing the project's implementation. It contains worksheets that can be used for a visual representation of the planning process for both student edification and presentation to clients. Intended as a learning tool for use in both the class and beyond, this book's approaches are based on real experiences in the management of communications projects designed to meet organizational goals through achieving public relations objectives.

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  • Språk:
  • Engelsk
  • ISBN:
  • 9781138099937
  • Bindende:
  • Paperback
  • Sider:
  • 108
  • Utgitt:
  • 1. november 2017
  • Utgave:
  • 2
  • Dimensjoner:
  • 279x215x12 mm.
  • Vekt:
  • 322 g.
  • BLACK NOVEMBER
  Gratis frakt
Leveringstid: 2-4 uker
Forventet levering: 28. november 2024

Beskrivelse av A Manager's Guide to PR Projects

A Manager's Guide to PR Projects, Second Edition provides hands-on guidance in planning the preliminary research for a public relations project and creating a plan to achieve specific goals, guiding the reader through managing the project's implementation. It contains worksheets that can be used for a visual representation of the planning process for both student edification and presentation to clients. Intended as a learning tool for use in both the class and beyond, this book's approaches are based on real experiences in the management of communications projects designed to meet organizational goals through achieving public relations objectives.

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