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Most strategy is, let's face it, bullsh*t. A bunch of fancy words which mean nothing at all. At best harmless and easy to ignore. At worst confusing and destructive. What if strategy could instead be clear, simple, bold, and even actually useful?
Throughout history, selling and entertainment have gone hand in hand - from the medieval pedlar and the medicine show, to generations of TV commercials featuring song and dance, comedy, and cartoon animals, right up to today's celebrities who launch their own multi-million dollar brands.
With its winning mix of gripping narrative and easy-to-implement performance-raising tips, this book has become a best-selling classic. It's garnered 5-star reviews and wide-ranging endorsements - from Sebastian Coe and Dame Kelly Holmes to Lord Digby Jones
Strangers Like Angels chronicles the journeys of Alec and Jan Forman to far and distant lands as they embrace their pioneering spirit. Following adventures in Canada, Antarctica and the Sultanate of Oman they set off on the original gap year in the seventies.
He And I is a collection of 16 poems or word pictures catching pivotal moments that tell the story, from traumatic birth to current times, of life with a disabled child and then young adult. These poems are fearless in sharing the love, the warmth and frequent humour with unflinching honesty.
Sons of Tubal-Cain is a comprehensive history of the evolution of Artificers in the Royal Navy from the introduction of the Engine Room Artificer in 1868 right through to the last class of Artificers, to Pass Out from HMS Sultan in 2010.
Enter the Rose Garden for a deep spiritual exploration of the Rose as the most well-loved and perennial symbol of the soul in the West, with meditations and practices to bring its wisdom into our lives today.
St Mary's is a vibrant London church on the northern edge of Primrose Hill. It is widely known for its fine liturgy and music in the Anglican tradition, its affirmation of women's ministry, and its pioneering youthwork and social outreach.
Hidden Wonders of the Human Heart is an intimate guide to ways of seeing which help us reveal what is stirring in our hearts. It unveils a source of hidden wisdom in each of us, a vital realm alive with the possibility of new beginnings.
A major history of British music, especially folk music, based around the life of iconic sound engineer Bill Leader. Based on extensive and exclusive interviews conducted over ten years with Bill and other major players. Each volume in this series is illustrated with rare, often unpublished images and original artwork by Peter Seal.
Long ago, The Lord Aiduel emerged from the deserts of the Holy Land, possessed with divine powers. He used these to forcibly unify the peoples of Angall, before His ascension to heaven.
In his new book, Brian Anderson explores the life of the neglected Victorian gay icon Edward Carpenter. Using a large number of previously unpublished letters to his lovers, friends and fellow socialists
'The Hollies: Riding The Carousel' is the first full biography of the British music legends. This extensive project, researched in detail, covers the story from their early 1960s formation, playing the small clubs and coffee houses in and around Manchester, right up to the current day.
This is a "Self-help workbook" providing a guideline of how to set up, operate, or position a non-governmental organization (NGO) with an idealistic mission. For persons working with, or exploring the potentials of a redefined role of NGOs in the scheme of things, it contains a reference framework with clarifying materials.
AspergerWorld is a fascinating, part-autobiographical book written by Joely Williams, a young woman with Asperger's syndrome. It aims to inspire and empower those on the autistic spectrum, and teach them the joy of self-acceptance.
Did you know that the fairy folk of the Channel Islands are just as active today as they have ever been? Each island has its own witch and colony of fairy men, similar to pixies who are called pouques.
Everyone has heard of St Helena, but nobody knows much about it, which suits most of its inhabitants just fine. It does not suit its remote rulers in London, who think that it costs too much and ideally should be made to earn money for them.
Colour is powerful, it can alter a space, enhance a particular mood and excite the senses. Purchasing choices are made within seconds, driven by colour alone. The correct colour palette will support self development and well being in the individual, create a sanctuary and harmony in the home and drive productivity and success in business.
The first of its kind, Coffee and Wine is a comprehensive study and comparison of the growing, producing, marketing and consumption of the two beverages - from tree to cup and from vine to glass.
A small girl's fascination with a battered old box of letters and photographs from a pioneer family in Queensland leads to the discovery of a tale of industrial unrest in the mining communities of County Durham in the 1880s.
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