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The author of this text questions whether the emerging digital culture of the Internet is transforming the textbook or forever displacing it. He discusses how the new medium has entered the classroom and how this has reshaped the boundaries of the book, focusing on the actual design process.

Intended for students who require a practical introduction to the use of language in daily and professional life, this text explains concepts of language and discourse through examples and practice exercises. Chapters include discourse in education, medicine, law, media, and literature.

This volume offers a social scientific look at humour's role in medical transactions, including excerpts of conversations between patients and caregivers. A close-up look at three medical case studies shows how humour is used to help a physical therapy patient overcome fear and queasiness.

Focusing on the consolidation of players in many aspects of business, including banking, aviation, insurance and mass media, this work discusses the "Transnational Media Corporation" and asks what makes a global corporation global? And to what extent do TNMCs affect the marketplace of ideas?

This text studies the narrative discourse of 16 patients suffering from Alzheimer's disease (AD), and seeks to understand it in contextual terms. It examines ways in which some social factors - audiences, setting and time - influence the extensiveness and meaningfulness of AD talk.

The reader is encouraged to explore fundamental beliefs with this book - understanding of what the radio enterprise should be about: entertainment and information. A consideration is to arrive at a set of fundamental beliefs about the radio business values in regard to entertainment programming.

The aesthetic principles of television images presented are drawn from converging research in academic disciplines such as psychology, neurophysiology, and the fine arts. This study seeks to construct and strengthen the foundations of the theory of television aesthetics.

The book explores the juncture between two broad movements that hope to improve education: educational technology and media education. An analysis of these movements develops a vision of teaching and learning that is critical, inquiry-based and suitable for life in a mobile, global, democracy.

This work summarizes research, theory and philosophical views on cognitive socialization from a clinical standpoint. It suggests implications for the work of all those who deal with cognition, codification/language, communication and expression/affect (CCCE) problems in a professional capacity.

This text identifies 25 argumentation schemes for presumptive reasoning and marches a set of critical questions to each. These two elements are then used to evaluate a given argument in a particular case in relation to a context of dialogue in which the argument occurred.

The author of this book argues that a full-bodied embrace of constructivist theory requires that educators forego "knowledge as we know it", and he recommends a "rhetorical" approach to constructivist instruction that recognizes the cultural, social and behavioural practices.

This text covers: setting the stage; the problem of imagery; the problem of consciousness; mathematizing betrayal; literary creativity and Church's Thesis; inside the mind of BRUTUS.

This text offers an examination of linkages between sex and aggression in terms of interdisciplinary theory and research. It addresses the relationship between sexuality and aggression from a psychological and biological perspective. Research is updated in this edition.

This volume aims to show how human resource practitioners can use structured task statements and rating scales to gain the perspective needed to map the domain of any job. The book focuses on the seven scales used in Functional Job Analysis.

This study develops a communication-centred perspective of heritage museums, exploring their socio-cultural role as arenas for the production of collective memory. Also analyzed is the social legitimation and identity formation they produce through the interplay of the local and the global.

This revised edition covers the process of sports writing. Topics include: observation; interviewing techniques and various structures of articles; types of "leads"; and other style and technique points.

Related to the earlier ACT production systems theory, this book's goal is to present evidence for the psychological reality of a production system model of mind. The text uses the analyses of Anderson to extend the scope of that theory. The accompanying disk us for use with LISP 2.0 on a Mac II.

This volume provides an introduction to linguistic meaning. Throughout, the focus is on grammatical meaning - the way languages delineate universal semantic space and encode it in grammatical form. The author also covers topics such as the temporal ordering of events and themantic roles.

Understanding cognition is a central goal for psychology. Exploring human cognition, this work is an attempt to state what is now understood and not understood about the mind as a result of efforts in all three disciplines of psychology, computer science, and the neurosciences.

This text aims to teach the constructions of good arguments first and then introduce criticism as a secondary skill. The emphasis is not on learning to name fallacies, but on being able to identify weaknesses in an argument so as to be able to construct an effective critique of that argument.

Designed to be the foundation for a two-term course, this book investigates mathematical logic. The basic premise of mathematical logic is that every reasonable mathematical system is intrinsically incomplete. This premise forms the basis of Godel's famous incompleteness theorem.

"Simultaneously published in the UK and ROW"--T.p. verso.

A guide to the use of operations research (OR) techniques in decision-making, design, analysis, and management. It examines methods and practical issues related to the development and use of computer implementations. It offers information on how to select and obtain software and describes its important characteristics.

Intervention, as a clinical technique to combat the debilitating effects of stress that accompany crisis, is quickly becoming a social movement. This title provides comprehensive instruction in this important field with a systemic three-phase method that is simple and practical.