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This text provides a comprehensive introduction to small businesses, the changing business environment in which they emerge and operate, the nature of entrepreneurship and the practical business of managing a small firm.
Discover and uncover your latent natural behavioural skills for the ultimate competitive advantage. This practical, perceptive, readable book is based on sound scientific principles but is applied to your working life for the optimum gain.
Containing specific information on how to identify key search words - and how to identify niche markets with little or no competition - this book shows you the best ways to climb to the top of the Google rankings.
This title is for those that use Excel and want to know how to use the advanced features without having extensive training.
The fourth edition continues to highlight the strong link between the theory and analysis of industrial economics using engaging case studies. It has extended its journey through the historical development of industrial organization to the present day with new case studies on industries relevant to the 21st century.
This title offers an introduction to the most important themes shared by law and philosophy. It examines the key concepts that characterize what law tries, or ought to try to do, providing analysis of what leading thinkers and theorists from varying, often conflicting, schools of thought have contributed to our understanding of them.
This textbook is aimed at helping those with day-to-day responsibilities for employee relations and human resource management to manage within the law.
This easy-to-use guide identifies and addresses the areas where most students need help with basic mathematical problems that occur in everyday life and academic study and provides straightforward, practical tips and solutions that will enable you to assess and then improve your performance.
'Brilliant Employability Skills' emphasises the need for students to create their own individual employability profile and brand in order to compete successfully in today's highly competitive market place for graduate jobs. It is just as important to be able to market yourself as it is to secure your degree.
Brand equity is the main focus of this book, which provides readers with a valuable perspective and a common denominator to interpret the potential effects and trade-offs of various strategies and tactics for their brands. By giving students the foundation, the textbook allows for a broad exploration of a complicated subject.
Visiting the fashionable city of Bath, 17-year-old Catherine Morland looks for the excitement she finds in romantic fiction. She makes friends and falls in love. But when she is invited to Northanger Abbey, she experiences desperate unhappiness. What is real, and what is the product of her wild imagination?
Rev. ed. of: International human resource management: globalization, national systems and multinational companies / Tony Edwards and Chris Rees. 2006.
Bug Club is the first whole-school reading programme that joins books and an online reading world to teach today's children to read. In this book, Zac meets Daisy. What games will they play? Suitable for children aged 4-5 (Foundation Stage, Lilac level).
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