Bøker utgitt av John Wiley & Sons Inc

Proven framework to propel your organization into a top market position Endless Customers delivers a proven framework for businesses to become the most trusted and recognized brands in their markets by harnessing the power of developing the right content, website, sales activities, technology, and culture of performance. When executed correctly, this framework enables marketing, sales, and leadership teams to sync up on a business strategy that is transformative to the organization's growth, creating long-term success-and endless customers. An evolution of Marcus Sheridan's first book, They Ask, You Answer, the Endless Customers model has been enriched by years of practical application, hundreds of case studies, and recognizing the monumental impact AI is having on business and the buyer's journey. In this book, readers will learn about: Becoming the most trusted and known brand in their market, leading to more consistent lead flow and sustainable business growth Creating a culture of sales and marketing that is built to last, in a time when digital transformation and AI are changing the world of business and buying as we know it Promoting organizational change by investing in the right people in the right seats so as to evolve to a NEW way of effective sales, marketing, and brand growth With all of the real-world examples, tools, and frameworks you need to immediately put theory into practice, Endless Customers earns a well-deserved spot on the bookshelves of ambitious business leaders, executives, managers, and entrepreneurs seeking to make their businesses household names in their industries.

A comprehensive and approachable introduction to 5G and 5G-Advanced Written by a noted expert on the subject, this Second Edition of An Introduction to 5G delivers a comprehensive, system-level guide to 5G and 5G-Advanced. Building on the foundations laid in the First Edition, the topics explored include the market and use cases for 5G-Advanced; the architectures of the next generation radio access network, open radio access networks and the 5G core; the principles of radio transmission, millimeter waves and MIMO antennas; the architecture and operation of the 5G New Radio; the implementation of network function services by means of HTTP/2; and the signaling procedures that govern the end-to-end operation of the system. This Second Edition has been thoroughly expanded and updated for 3GPP Release 18, to cover the new capabilities introduced under the name of 5G-Advanced. There are new chapters on: The foundations of 5G-Advanced, including non-terrestrial networks, multicast/broadcast services, wireless backhauling, unlicensed spectrum, and artificial intelligence and machine learning The Internet of Things, including time-sensitive communications, non-public networks, edge computing, and massive machine-type communications Device-to-device communications on the 5G sidelink, in support of vehicle, aircraft and proximity-based services The new features being introduced in 3GPP Release 19, and the expected applications, technologies and performance capabilities of 6G An Introduction to 5G is written for engineering professionals in mobile telecommunications, for those in non-technical roles such as management, marketing and intellectual property, and for students. It requires no more than a basic understanding of mobile communications, and includes detailed references to the underlying 3GPP specifications for 5G. The book's approach provides a comprehensive, end-to-end overview of the 5G standard, which enables readers to move on with confidence to the more specialized texts and to the specifications themselves.

Cut through the noise and unlock the transformational power of conversational AI In the newly revised second edition of Age of Invisible Machines, renowned tech leader Robb Wilson delivers a startlingly insightful and eye-opening blueprint for using conversational AI to make your company self-driving-with a digital ecosystem of interconnected automations powering all aspects of your business. Conversational AI is transforming every job at every company (starting yesterday) and this book is perfect for anyone affected by these technologies. You'll learn how to develop a hyperautomation strategy by identifying outdated processes and systems holding your company back. This latest edition offers brand new chapters dedicated to fast-growing automation tools, including Large Language Models, generative AI, and much more. You'll discover ways to implement new technologies that are force-multipliers for rapid growth. A must-read for every business leader, Wilson's book debunks common myths about conversational AI while simplifying the inevitable complexity of restructuring your business to unlock the substantial opportunities this new era offers. You'll also find: Incisive discussions of the ethical dilemmas that lie before us as mass adoption of conversational AI takes effect Fascinating examinations of what a self-driving business looks like and how you can use conversational AI to generate an enduring competitive advantage Strategies for creating a hyperautomated ecosystem that any company can begin using immediately QR links to interactive and ongoing discussions of the subjects covered in each chapter A practical and essential exploration of the future of conversational AI and hyperautomation, Age of Invisible Machines belongs in the hands of entrepreneurs, founders, business leaders, tech enthusiasts, designers and anyone else with a stake in the future of business.

PRAISE FOR MARKETS AND MOMENTUM "In recent years, Jim Dalton has been one of the premier educators in the trading world. His grounding in Market Profile has helped traders think about opportunities multidimensionally, integrating price, time, and volume. In Markets and Momentum, Jim teams up with Rob Dalton to integrate the trading of market psychology with the psychology of trading. Developing and experienced traders alike will find practical wisdom and actionable information in this readable and insightful guide." -BRETT STEENBARGER, PHD, Professor, Psychiatry and Behavioral Sciences, SUNY Upstate Medical University; Trading Psychologist and Author "Jim Dalton has imparted a great deal of useful information in this book. The most important aspect concerns delving into your own psychological approach to why you're winning or losing. This is an extremely insightful and important concept. Keeping a journal, letting your profits run, honestly assessing your performance are all things that a successful trader needs to do. Even experienced traders should be able to learn something from this book." -LAWRENCE G. McMILLAN, Author, Options as a Strategic Investment "Trading is a pursuit that is simple but far from easy. The mechanics are not difficult to learn, but success in the markets is often elusive until one can control their emotions, overcome cognitive dissonance, and act decisively on nuances that most others will miss. As Dalton states in his new book, it is a constant evolution towards a point 'where the subtleties of intuition dance harmoniously with the complexities of experience.' Being in the trader education space for almost 20 years now, I have rare insight into what newer traders struggle with most. Many are simply misunderstanding the importance of context, the difference between price and value, and how to make decisions according to market generated information (MGI) as opposed to news, bias, or opinion. These are the principles at the core of Markets and Momentum and the starting point for true market understanding that can lead to the consistency you seek." -PETER REZNICEK, shadowtrader.net "I wanted to say thank you-I wouldn't be where I am today without your knowledge, experience, and well-crafted e-courses. Your education has not only helped change my life, but also impacted my family's future. Instead of being buried in debt, we've had the freedom to live more fully and even give back. You've made a difference not only in my life but in the lives of many others as well." -PAUL THOMAS, Independent Trader

Find the transition path that's right for you Transitioning is about becoming your authentic self-and it's your journey, done your way. Gender Transition For Dummies is here to help you figure out what works for you, tackle challenges with confidence, and find the support you deserve. You'll find practical advice on navigating the social, medical, and legal aspects of transition. Whatever stage you're at in the process, get clear, straightforward answers to all your biggest questions. Learn what to expect as you transition to the most vibrant, thriving version of you. Inside... Transgender and non-binary identifications Getting started with hormones Understanding surgery options Announcing your transition Handling questions and concerns Updating legal documents Finding supportive community Explore legal, medical, and communication pathways

Praise for SCALING RESPONSIBLE AI "Noelle is a trusted voice and AI leader who has been advocating for fair, inclusive, and responsible AI since 2014. She walks the talk and continuously shares practical advice for shaping a future in which we all are represented." -ANDREAS WELSCH, Founder and Chief AI Strategist, Intelligence Briefing "Noelle has an incredible skill of combining empathy with deep technical expertise that enables her to design and build thoughtful and ethical experiences with AI systems!" -REHGAN BLEILE (AVON), Co-Founder and CEO, AlignAI "Noelle is an incredible change maker, AI expert and devoted responsible technologist. Her expertise combined with her human centric and trusted body of work, make her an unbelievable asset to the world of technology. Learning from Noelle is easy, setting her apart as an accessible and exceptional leader in her field." -ERIN REDDICK, CEO and AI Cultural Futurist, PerspectiveAI "Noelle has always been a strong voice for democratizing and making AI easily accessible to everyone. She is an expert in the industry-right from innovating, strategizing and implementing AI at scale in any organization, in a responsible and ethical manner." -TULASI MENON, GPM, Microsoft AI, Microsoft

Step-by-step guidelines for the development of artificial neural network-based environmental pollution models Artificial Intelligence-Driven Models for Environmental Management delves into the application of AI across a plethora of areas in environmental management, including climate forecasting, natural resource optimization, waste management, and biodiversity conservation. This book shows how AI can help in monitoring, predicting, and mitigating environmental impacts with tremendous accuracy and speed by leveraging machine learning, deep learning, and other data-driven models. The methodologies explored in this volume reflect a synthesis of computational intelligence, data science, and ecological expertise, underscoring how AI-driven systems have been making strides in managing and preserving our planet's natural resources. The text is structured to guide readers through numerous AI models and their practical environmental management applications, showcasing theoretical foundations as well as case studies. This book also addresses the challenges and ethical considerations related to deploying AI in ecological contexts, underscoring the importance of transparency, inclusivity, and alignment with sustainability goals. Sample topics discussed in Artificial Intelligence-Driven Models for Environmental Management include: Tools and methods for monitoring and predicting environmental pollutants faster and more accurately AI technology for the protection of water supplies from contamination to produce healthier foods Use of AI for the evaluation of the impacts of environmental pollution on human health AI and waste management technologies for sustainable agriculture and soil management The role of AI in environmental research and sustainability and key social and economic aspects of natural resource management through AI Artificial Intelligence-Driven Models for Environmental Management is a timely, forward-thinking resource for a diverse readership, including researchers, policymakers, environmental scientists, and AI practitioners.

The objective of Generative Artificial Intelligence: Concepts and Applications is to understand the basics of generative models, neural networks, and algorithms used in generating data. Generative AI stands at the forefront of artificial intelligence, redefining what machines are capable of. With artificial intelligence getting stronger each day, this book explores the practical applications across various domains, like art, music, and text generation. Moreover, generative AI extends its influence beyond creative endeavors to elevate interactive experiences that captivate audiences. The book examines real-world examples of how generative AI is being used in a variety of industries. The first section explores the fundamental concepts and ethical considerations of generative AI. In addition, the section also introduces machine learning algorithms and natural language processing. The second section introduces novel neural network designs and convolutional neural networks. The information provides dependable and precise methods for readers to learn. The third section delves into the latest learning-based methodologies to help researchers and farmers choose optimal algorithms for specific crop and hardware needs. Furthermore, this section evaluates significant advancements in revolutionizing online content analysis, offering real-time insights to content creation for more interactive processes.

This book emphasizes the understanding of the basic physics underlying the electrical industrial use of metals and semiconductors, while providing specific basic examples. Split into two parts the first ten chapters cover Conductors, Semiconductors, and Applications while the last five chapters address Crystals Growth Technology. Further the features appendices with extra material. The two subjects exhibit a strong affinity, because realization of semiconductors applications requires crystals growing and understanding the underlying physical applications that grown crystal serve is essential in the field. Topics include: Solid-State Structure; Crystal Lattice Vibrations; Free Electrons in Metals; Preliminary Concepts Regarding Semiconductors; Charge-Carriers under Thermal Equilibrium; Charge-Carriers Dynamics; p-n Junction Based Devices; Field-Effect Devices; Radiation and Light Detectors; Passive Optical Components; History of Crystals Growing and Basic Concepts; Solidification Processes; Furnaces Design Technology; Crystals Growing Methods; and Selected Examples of Crystals Growing and Processing.

Master the mindsets and practices of the world's best public speakersA team of veteran communication and speaking coaches delivers a groundbreaking new framework to becoming a great communicator. Thanks to the authors' decades of experience, readers will discover the six essential threshold concepts needed to give talks like the best TED speakers and Fortune 500 leaders. Their practical and accessible approach will help you establish powerful habits in your speaking practice. You'll understand what's preventing you from being influential and persuasive, and build a new foundation toward being a highly effective communicator. This trailblazing book goes beyond cliches like "overcome your fear" and obvious advice like "don't read your speech." It dives deep into the transformative, integrative, and challenging ideas that will enable you to level up your speaking. Included here are: Deep explanations of what it takes to become an effective communicator Insights into the dispositions, behaviors, and skills that great speakers consistently demonstrate and how to develop them in yourself Expert guidance on how to use the latest technologies to augment your public speaking development A comprehensive framework for learning public speaking, The Motivated Speaker is the perfect resource for working professionals and leaders who want to learn to speak persuasively, confidently, clearly, and compellingly.

praise for successful AI product creation "Shub Agarwal's insights and expertise make this guide an indispensable resource for anyone looking to succeed in the transformative world of AI." -from foreword by JIA LI, Co-Founder, Chief AI Officer & President-LiveX AI, IEEE Fellow, Founding Head of R&D-Google Cloud AI "This book is a crucial guide for anyone who wants to understand and shape the future." -from foreword by TED SHELTON, Chief Operating Officer-Inflection AI "A much-needed resource that demystifies AI product creation." -PASCAL BORNET, Bestselling Author on AI, Ex-McKinsey & Company "A clear, actionable blueprint for implementing generative AI." -NIKI KHOKALE, Former Head of Product Strategy & Analytics-Google "A must-read to scale impactful AI and Generative AI solutions-use it, share it, and drive innovation!" -NATALIE GIL, MIT Sloan Fellow, Former AWS, Goldman Sachs, and Microsoft Executive "Shub A.'s book is a catalyst for transformative 'aha' moments." -CHARANYA 'CK' KANNAN, Co-Founder and CEO, AI Startup, Former Chief Product Officer-Talkdesk

Enables readers to understand VHDL in the context of FPGA programming with a focus on the Vivado Design Suite Fundamentals of VHDL for FPGA Programming Using Vivado is a comprehensive guide designed to introduce readers to VHSIC Hardware Description Language (VHDL) and its application in Field Programmable Gate Array (FPGA) programming, particularly using the Vivado Design Suite by Xilinx. The inclusion of hands-on protocol-based projects for FPGA and MicroBlaze allows readers to apply what they have learned in practical scenarios, helping to reinforce understanding and develop problem-solving skills. This book includes information on: What FPGAs are, how they work, and why they are widely used in digital systems due to various advantages Basic concepts of VHDL necessary for understanding digital design, including syntax, data types, and structures Best practices in VHDL coding and FPGA design to enhance the quality of designs and reduce debugging time The Vivado toolchain and its use in designing, simulating, and implementing VHDL code on FPGA devices Accessible yet comprehensive, Fundamentals of VHDL for FPGA Programming Using Vivado is an essential learning resource for students aiming to start their careers in FPGA or VLSI system design and new professionals in the FPGA field seeking to build foundational skills and knowledge.