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Shay was still angry but shrugged nonchalantly as if to say, it's not that big of a deal. "So, what am I wrong about?""You're not going to want to hear this, but I have to tell you anyway." Liam paused before finishing. "You might be working hard, but you're not doing it for the company.""What the hell does that mean?" Shay wanted to know.Knowing that his adversary might punch him for what he was about to say, Liam responded. "You're doing it for yourself."New York Times best-selling author Patrick Lencioni has written a dozen books that focus on how leaders can build teams and lead organizations. In The Motive, he shifts his attention toward helping them understand the importance of why they're leading in the first place.In what may be his edgiest page-turner to date, Lencioni thrusts his readers into a day-long conversation between rival CEOs. Shay Davis is the CEO of Golden Gate Alarm, who, after just a year in his role, is beginning to worry about his job and is desperate to figure out how to turn things around. With nowhere else to turn, Shay receives some hard-to-swallow advice from the most unlikely and unwanted source--Liam Alcott, CEO of a more successful security company and his most hated opponent.Lencioni uses unexpected plot twists and crisp dialogue to take us on a journey that culminates in a resolution that is as unexpected as it is enlightening. As he does in his other books, he then provides a straightforward summary of the lessons from the fable, combining a clear explanation of his theory with practical advice to help executives examine their true motivation for leading. In addition to provoking readers to honestly assess themselves, Lencioni presents action steps for changing their approach in five key areas. In doing so, he helps leaders avoid the pitfalls that stifle their organizations and even hurt the people they are meant to serve.

Don't be afraid of the GDPR wolf!How can your business easily comply with the new data protection and privacy laws and avoid fines of up to $27M? GDPR For Dummies sets out in simple steps how small business owners can comply with the complex General Data Protection Regulations (GDPR). These regulations apply to all businesses established in the EU and to businesses established outside of the EU insofar as they process personal data about people within the EU.Inside, you'll discover how GDPR applies to your business in the context of marketing, employment, providing your services, and using service providers. Learn how to avoid fines, regulatory investigations, customer complaints, and brand damage, while gaining a competitive advantage and increasing customer loyalty by putting privacy at the heart of your business.* Find out what constitutes personal data and special category data* Gain consent for online and offline marketing* Put your Privacy Policy in place* Report a data breach before being fined79% of U.S. businesses haven't figured out how they'll report breaches in a timely fashion, provide customers the right to be forgotten, conduct privacy impact assessments, and more. If you are one of those businesses that hasn't put a plan in place, then GDPR For Dummies is for you.

The Design Thinking Playbook, by Michael Lewrick, is an insightful book that delves into the world of design thinking. Published in 2018 by John Wiley & Sons Inc, this book belongs to the genre of Business & Management. The author introduces readers to a new mindset and a deeply human process that can help any organization to be more innovative and more successful. The Design Thinking Playbook provides a detailed explanation of all stages of the design thinking process, along with a toolkit for its practical implementation. This book is not just for designers, but for everyone who wants to spark innovation and solve complex problems. It's a must-read for anyone involved in business and management. Published by John Wiley & Sons Inc, this book is a valuable addition to any professional's library.

The New Psychology of Selling The sales profession is in the midst of a perfect storm. Buyers have more power more information, more at stake, and more control over the sales process than any time in history.

Surprising rules for successful monetization Innovation is the most important driver of growth. Today, more than ever, companies need to innovate to survive. But successful innovation measured in dollars and cents is a very hard target to hit.

Calculus For Dummies, 2nd Edition (9781119293491) was previously published as Calculus For Dummies, 2nd Edition (9781118791295). While this version features a new Dummies cover and design, the content is the same as the prior release and should not be considered a new or updated product.

Chemistry For Dummies, 2nd Edition (9781119293460) was previously published as Chemistry For Dummies, 2nd Edition (9781118007303). While this version features a new Dummies cover and design, the content is the same as the prior release and should not be considered a new or updated product.

Metric Pattern Cutting for Women's Wear is a groundbreaking book by the esteemed author Winifred Aldrich, who is renowned for her work at The Nottingham Trent University. First published in 2015 by John Wiley & Sons Inc, this book has become an indispensable guide in the genre of Fashion and Design. Aldrich's expertise shines through each page, providing detailed instructions and insights into women's wear pattern cutting. Readers will find the author's innovative approach to the metric pattern cutting for women's wear truly enlightening. This book is not just an ordinary guide; it's a comprehensive tool for anyone who wants to delve into the world of fashion design. Published by John Wiley & Sons Inc, it's a testament to their reputation for releasing quality educational resources. This book is written in English.

Using a list of more than 2,000 successful innovations, including Cirque du Soleil, early IBM mainframes, the Ford Model-T, and more, the authors applied a proprietary algorithm and determined ten meaningful groupings, the Ten Types of Innovation that provided insight into innovation. It helps to bring growth in your organization.

The introduction to statistics that psychology students can't afford to be without Understanding statistics is a requirement for obtaining and making the most of a degree in psychology, a fact of life that often takes first year psychology students by surprise.

A fresh, effective, and enduring way to lead starting with your next interaction Most leaders feel the inevitable interruptions in their jam-packed days are troublesome.

Although it was first published more than thirty-five years ago, Up the Organization continues to top the lists of best business books by groups as diverse as the American Management Association, Strategy + Business (Booz Allen Hamilton), and The Wharton Center for Leadership and Change Management.

W. Ben Hunt's classic has earned a reputation as the" authentic handbook since it was first published in 1939. Updated in 1974, it remains the only step-by-step guide to building log cabins and log furniture -- pioneer style.".

Explore M&As, in simple termsMergers & Acquisitions For Dummies gives you useful techniques and real-world advice for making these business transactions a success, going beyond case studies to include international laws and regulations, environmental issues, and--most importantly--practical instructions you can really use. In plain English terms that anyone can understand, this book discusses the entire M&A process, including different types of transactions and structures, raising funds, partnering, identifying targets, business valuation, doing due diligence, closing the purchase agreement, and integrating new employees and new ways of doing business. If you're getting involved in a merger with, or acquisition of, another company, read this book to gain a thorough understanding of what the heck is going on. Updated with deep dives into valuations, environmental issues, negotiating tips, and beyond.* Walk through the merger and acquisition process in practical terms* Learn the requirements and best practices you'll need to follow* Hire the people who will help you through any M&A scenario* Conduct win-win negotiations and get the most out of M&AsMergers & Acquisitions For Dummies is a great choice for business owners and investors who need more information on the process and steps involved in successful M&A transactions.

The fast and easy way to learn to speak Russian With Russia in line to host the World Cup in 2018, the Winter Olympics in 2014, as well as a Formula 1 Grand Prix, interest in Russia is on the rise.

A comprehensive collection of 8 books in 1 offering electronics guidance that can't be found anywhere else! If you know a breadboard from a breadbox but want to take your hobby electronics skills to the next level, this is the only reference you need.

Interested in learning to sail but feel like you're navigating in murky waters? Sailing for Dummies, Second Edition introduces the basics of sailing, looks at the different types of sailboats and their basic parts, and teaches you everything you need to know before you leave the dock.

Don't call your tech guru for help--get this book and help yourself!What do you want to do with your Windows computer? Sign up for Facebook to keep up with your friends? Watch a video taken during the latest family trip? Find your latest email messages with a single click of the mouse? Look no further than Windows 11 For Seniors For Dummies to discover how to do these tasks and others that you depend on a daily basis. With this guide to the popular operating system, you find the clear and easy instructions to checking tech tasks off your to-do list.This book focuses on giving you the steps--with plenty of helpful illustrations--you need to complete the essential tasks that you perform throughout your day, like connecting with friends on social media, customizing your Windows 11 desktop with personal photos, and emailing the family about weekend plans. You also find out how to navigate Windows 11 and enhance it with the apps and widgets that you use. Other topics include:* Adding shortcuts to favorite apps* Personalizing your desktop* Creating your private Windows account* Setting up the email app* Having news delivered to your desktop* Chasing down lost files* Tweaking your digital photos* Setting your security and forgetting about itReach for Windows 11 For Seniors For Dummies whether you need a basic introduction to Windows, want a refresher on Windows 11, or have a question you want answered right away. You can then spend less time looking for help on how your computer works and more time enjoying the fun parts of life.

Learn how to create and profit from NFTsThe NFT Handbook is a detailed guide on how to create, sell and buy non-fungible tokens without the need for a technical background. Learn exactly what NFTs are, how they evolved, and why they have value.We'll delve into the different types and aspects of NFTs and discuss the different NFT marketplaces and the pros and cons of each.* Create Your Own NFTs: Step by step instructions on all aspects of NFT creation, including what types of content to use, where to source content, adding artistic design, writing the NFT's description, adding optional unlockable content and setting an optional ongoing royalty.* Mint Your NFTs: You'll learn the process of how to get your NFTs on the blockchain.* Sell Your NFTs: We'll go through the whole process including creating a collection, and the different options such as setting a price or starting an auction.* Buy NFTs: What you'll need to bid on and purchase NFTs, and how to avoid getting scammed.* You'll also get a primer on blockchain, particularly the Ethereum cryptocurrency and "gas" fees. You'll also be shown step by step how to create, secure and fund your own cryptocurrency wallet, where you'll store your NFTs and cryptocurrency.Whether you're experienced with the blockchain and crypto or a complete noob (beginner), The NFT Handbook will guide you in the process of creating, minting, selling and buying NFTs.

Transform your organization with speed and efficiency using this insightful new resourceIncremental improvement is no longer sufficient in helping organizations navigate the complexity, uncertainty and volatility of today's world. In Change: How Organizations Achieve Hard-to-Imagine Results in Uncertain and Volatile Times, authors John P. Kotter, Vanessa Akhtar, and Gaurav Gupta explore how to create non-linear, dramatic change in your organization. You'll discover the emerging science of change that teaches us about how to build organizations - from businesses to governments - that change and adapt rapidly.In Change you'll discover:* Why the ability of organizations to deal with threats and take advantage of opportunities in the face of ever greater complexity and uncertainty is being severely challenged* In-depth, evidence-based, actionable solutions for dealing with institutional resistance to change* Case studies and success stories that describe organizations who have successfully built the ability to change quickly into their DNA* A universal approach for how to dramatically improve outcomes from various change efforts, including: strategy execution, digital transformation, restructuring, and morePerfect for managers, executives, and leaders at companies of all types and sizes, Change will also prove to be a valuable asset to other professionals who serve these organizations. This book is for anyone seeking a proven approach for delivering fast, sustainable and comprehensive results.

Practical, hands-on information for fathers-to-be Dad's Guide to Pregnancy For Dummies is packed with practical, straightforward information for fathers-to-be, covering all of the logistical, physical, and emotional aspects of pregnancy from a dad's unique point of view.

A fully updated follow-up to Peter Schiff's bestselling financial survival guide- Crash Proof , which described the economy as a house of cards on the verge of collapse, with over 80 pages of new material The economic and monetary disaster which seasoned prognosticator Peter Schiff predicted is no longer hypothetical-it is here today.

The Energy Bus, an international best seller by Jon Gordon, takes readers on an enlightening and inspiring ride that reveals 10 secrets for approaching life and work with the kind of positive, forward thinking that leads to true accomplishment - at work and at home.

If you're confused by commas, perplexed by pronouns, and plain terrified by tenses, English Grammar For Dummies will put your fears to rest. Packed with expert guidance, it covers everything from sentence basics to rules even your English teacher didn't know - if you want to brush up on your grammar, this is the only guide you'll ever need.

Explains the underlying principles of value investing and sets guidelines for the successful application of this proven methodology. By exploring the history of value investing, this informative book also reveals how the greatest value investors followed their philosophy and profited from it.

Unknown to most modern-day investors and traders who cherish Reminiscences of a Stock Operator as one of the most important investment books ever written, the material first appeared in the 1920s as a series of articles and illustrations in the Saturday Evening Post.

More than 100,000 entrepreneurs rely on this book for detailed, step-by-step instructions on building successful, scalable, profitable startups. The National Science Foundation pays hundreds of startup teams each year to follow the process outlined in the book, and it's taught at Stanford, Berkeley, Columbia and more than 100 other leading universities worldwide. Why?The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work. This method was created by renowned Silicon Valley startup expert Steve Blank, co-creator with Eric Ries of the "Lean Startup" movement and tested and refined by him for more than a decade. This 608-page how-to guide includes over 100 charts, graphs, and diagrams, plus 77 valuable checklists that guide you as you drive your company toward profitability. It will help you:? Avoid the 9 deadly sins that destroy startups' chances for success? Use the Customer Development method to bring your business idea to life? Incorporate the Business Model Canvas as the organizing principle for startup hypotheses? Identify your customers and determine how to "get, keep and grow" customers profitably? Compute how you'll drive your startup to repeatable, scalable profits.The Startup Owner?s Manual was originally published by K&S Ranch Publishing Inc. and is now available from Wiley. The cover, design, and content are the same as the prior release and should not be considered a new or updated product.

Rediscover the fundamentals of marketing from the best in the businessIn Marketing 5.0, the celebrated promoter of the "Four P's of Marketing," Philip Kotler, explains how marketers can use technology to address customers' needs and make a difference in the world.In a new age when marketers are struggling with the digital transformation of business and the changing behavior of customers, this book provides marketers with a way to integrate technological and business model evolution with the dramatic shifts in consumer behavior that have happened in the last decade.Following the pattern presented in his bestselling Marketing X.0 series, Philip Kotler covers the crucial topics necessary to understand modern marketing, including:* Artificial Intelligence for marketing automation* Agile marketing* "Segments of one" marketing* Contextual technology* Facial recognition and voice tech for marketing* The future of Customer Experience (CX)* Transmedia storytelling* The "Whatever-Whenever-Wherever" service delivery* "Everything-As-A-Service" business model* Internet of Things and blockchain for marketing* Virtual and augmented reality marketing* Corporate activismPerfect for traditional and digital marketers, as well as students and teachers of marketing and business, Marketing 5.0 reinvigorates the field of marketing with actionable recommendations and unique insights.