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How to build and maintain strong data organizations--the Dummies wayData Governance For Dummies offers an accessible first step for decision makers into understanding how data governance works and how to apply it to an organization in a way that improves results and doesn't disrupt. Prep your organization to handle the data explosion (if you know, you know) and learn how to manage this valuable asset. Take full control of your organization's data with all the info and how-tos you need. This book walks you through making accurate data readily available and maintaining it in a secure environment. It serves as your step-by-step guide to extracting every ounce of value from your data.* Identify the impact and value of data in your business* Design governance programs that fit your organization* Discover and adopt tools that measure performance and need* Address data needs and build a more data-centric business cultureThis is the perfect handbook for professionals in the world of data analysis and business intelligence, plus the people who interact with data on a daily basis. And, as always, Dummies explains things in terms anyone can understand, making it easy to learn everything you need to know.

Pump up your business with the latest, greatest marketing techniquesThis updated edition of Marketing for Dummies will walk you through the latest marketing technologies and methods, including customer experience, retargeting, digital engagement across all channels and devices, organic and paid SEO, Google ads, social media campaigns and posts, influencer and content marketing, and so much more. You'll discover what works, what doesn't, and what is best for your business and budget.* Learn the marketing and sales strategies that work in any economy* Discover how to engage customers with trust and enthusiasm* Understand post-pandemic changes in consumer attitudes* Discover new tools and technologies for finding customers and inspiring loyalty* Adapt your brand, pricing, and sales approach to make your business more valuable* Avoid common marketing mistakes and learn how to measure the impact of your effortsIn a post-pandemic, up or down economy, it's harder than ever to meet highly complex and ever-changing customer expectations. The top-selling Marketing For Dummies covers basics like sales strategy, channel selection and development, pricing, and advertising. We also teach you complex elements like personalization, customer behavior, purchasing trends, ESG ratings, and market influences. With this complete guide, you can build a business that not only competes in a challenging market, but wins.For small to mid-size business owners and marketing professionals, Marketing For Dummies lets you harness the latest ideas to drive traffic, boost sales, and move your business forward.

Improve your project management skills and accomplish more in no time at allIn these days when projects seem to be bigger and more challenging than ever before, you need to make sure tasks stay on track, meet the budget, and keep everyone in the loop. Enter Project Management For Dummies. This friendly guide starts with the basics of project management and walks you through the different aspects of leading a project to a successful finish. After you've navigated your way through a couple of projects, you'll have the confidence to tackle even bigger (and more important) projects!In addition to explaining how to manage projects in a remote work environment, the book offers advice on identifying the right delivery approach, using social media in project management, and deploying agile project management. You'll also discover:* What's new in project management tools and platforms so you can choose the best application for your team* How to perfect your project management business document with an emphasis on strategy and business knowledge* Details on the shift from process-based approaches to more holistic, principle-based strategies focused on project outcomes* Examples of how to turn the strategies into smooth-flowing processes* Best practices and suggestions for dealing with difficult or unexpected situationsIf you're planning to enroll in a project management course or take the Project Management Professionals Certification exam, Project Management For Dummies is the go-to resource to help you prepare. And if you simply want to improve your outcomes, this handy reference will have you and your team completing project goals like ninjas!

Discover how to decipher financial reports Especially relevant in today's world of corporate scandals and new accounting laws, the numbers in a financial report contain vitally important information about where a company has been and where it is going.

Excel-erate your productivity with the only guide you'll need to the latest versions of Microsoft ExcelMicrosoft Excel offers unsurpassed functionality and accessibility for data exploration and analysis to millions of users around the world. And learning to unlock its full potential is easier than you can imagine with help from Excel All-in-One For Dummies.Follow along with Excel expert and veteran author Paul McFedries as he walks you through every feature and technique you need to know to get the most out of this powerful software. You'll learn how to design worksheets, use formulas and functions, collaborate with colleagues and review their work, create charts and graphics, manage and analyze data, and create macros. Plus, you'll discover all the capabilities Microsoft has included in the newest versions of Excel, including dark mode and accessibility features.This indispensable reference allows you to:* Get a firm grasp of Excel basics with the book's step-by-step guides before moving on to more advanced topics, like data analysis* Access up-to-date information on all the new versions of Excel, including the ones bundled with Microsoft 365, Office 2021, and the LTSC/Enterprise Edition* Enjoy the convenience of a single, comprehensive resource detailing everything you need to know about ExcelPerfect for people coming to Excel for the very first time, Excel All-in-One For Dummies, Office 2021 Edition is also a must-read resource for anyone looking for a refresher on foundational or advanced Excel techniques.

Wall Street Journal, USA Today, and Publishers Weekly BestsellerApply the latest advances in neuroscience to your real-world persuasion and influence strategies for immediate resultsIn Amplify Your Influence: Transform How You Communicate and Lead, celebrated keynote speaker, trainer and leadership coach Rene Rodriguez delivers an eye-opening roadmap to using applied neuroscience to improve readers' communication ability, critical thinking, cultural awareness, and leadership skills.Based in the author's proprietary AMPLIFII system and methodologies he has taught to over 100,000 participants around the world, the book offers practical tips, useful frameworks, guided practice, and simple application exercises to help readers create new and lasting behaviors that effect change in their life and work.Amplify Your Influence shows leaders how to:* Leverage various human motivators for positive outcomes and results* Frame and communicate their ideas in a way that encourages engagement and gets an active response* Intentionally choose a communication style based on their influence objectivePerfect for executives, managers, sales professionals, and other business leaders, Amplify Your Influence is required reading for anyone seeking to improve their ability to effect change in the people around them, whether they're in the office, the boardroom, the classroom, or at home.

Discover an up-to-date and authoritative exploration of Python cybersecurity strategiesPython For Cybersecurity: Using Python for Cyber Offense and Defense delivers an intuitive and hands-on explanation of using Python for cybersecurity. It relies on the MITRE ATT&CK framework to structure its exploration of cyberattack techniques, attack defenses, and the key cybersecurity challenges facing network administrators and other stakeholders today.Offering downloadable sample code, the book is written to help you discover how to use Python in a wide variety of cybersecurity situations, including:* Reconnaissance, resource development, initial access, and execution* Persistence, privilege escalation, defense evasion, and credential access* Discovery, lateral movement, collection, and command and control* Exfiltration and impactEach chapter includes discussions of several techniques and sub-techniques that could be used to achieve an attacker's objectives in any of these use cases. The ideal resource for anyone with a professional or personal interest in cybersecurity, Python For Cybersecurity offers in-depth information about a wide variety of attacks and effective, Python-based defenses against them.

Irwin's Basic Engineering Circuit Analysis has built a solid reputation for its highly accessible presentation, clear explanations, and extensive array of helpful learning aids. Now in a new Eighth Edition, this highly-accessible book has been fine-tuned and revised, making it more effective and even easier to use.

A smarter, faster review for the CompTIA Network+ exam N10-007 Expertly authored questions provide comprehensive, concise review of 100% of all CompTIA Network+ exam objectives. This certification validates skills equivalent to nine months of practical networking experience; those earning the Network+ certificate will have the skills needed to install, configure, and troubleshoot today's basic networking hardware peripherals and protocols. CompTIA Network+ Practice Tests (Exam N10-007) offers 1200 practice questions with answers and explanations, organized into 5 full-length chapter tests, PLUS 2 practice exams, and a year of FREE access to the online test bank. Coverage includes: Network Architecture; Network Operations; Network Security; Troubleshooting; and Industry Standards, Practices, and Network Theory. It s the ideal companion to the CompTIA Network+ Study Guide, CompTIA Network+ Review Guide, and CompTIA Network+ Deluxe Study Guide for Exam N10-007! Covers advances in networking technology Reflects changes in associated job tasks Places emphasis on network implementation and support Includes coverage of cloud and wireless networking topics This book helps you gain the confidence you need for taking the new CompTIA Network+ Exam N10-007. The practice test questions prepare you for test success.

A practical approach to planning residential spaces Residential Interior Design: A Guide To Planning Spaces is the industry-standard reference for all aspects of residential space planning, with a practical focus on accessible design, ergonomics, and how building systems affect each space.

Score your highest in Operations Management Operations management is an important skill for current and aspiring business leaders to develop and master. It deals with the design and management of products, processes, services, and supply chains.

Make your guitar sing with insight on music theory brings your instrument to lifeThere's a universe of incredible music living in your guitar. You just need to discover how to let it out. In Guitar Theory For Dummies, expert guitarist and instructor Desi Serna walks you through the music theory concepts you need to understand to expand your musical horizons. From deciphering the mysteries of the fretboard to adapting chord progressions to a song's key, you'll master techniques that will help you move past simple, three-chord songs to more complex and creative pieces.Build on your existing knowledge of open and barre chords and simple progressions with practical instruction that demystifies scales and chord voicings and shows you how to bring them together to create impressive music. You can also jump over to dummies.com to hear audio samples of the examples featured in the book.You'll also learn:* How chords, keys, and scales are built and how they interact with one another* Powerful concepts, like intervals, chord extensions, modes and modal scales, that grant access to a world of musical possibilities* How popular songs apply elements of guitar theory and how you can apply the same techniquesFree yourself from the confines of tab sheets and simple chords and start enjoying all the musical potential of your guitar. Guitar Theory For Dummies is for anyone who wants to unlock the next stage of their musical journey.

Take to the (virtual) skies with help from Microsoft Flight SimulatorMicrosoft Flight Simulator has offered a great way to fly aircraft of all sizes without ever leaving the ground for nearly 40 years. With help from Microsoft Flight Simulator For Dummies, you'll take to the skies in everything from tiny two-seaters to huge commercial airliners. Plot your course and deal with realistic wind and weather as you fly pond hoppers, 747s, and everything in between all around the world.In this book, you'll learn how to:* Start with getting a feel for the controls of a small plane before moving on to larger airliners* Get familiar with the instrument panels of all sorts of planes* Deal with virtual emergencies, dynamic weather, Maydays, and more!Great for anyone just getting started with Microsoft Flight Simulator, Microsoft Flight Simulator For Dummies is also the perfect book for existing players looking to get the most out of their time with this awesome game.

Sharpen your information security skills and grab an invaluable new credential with this unbeatable study guideAs cybersecurity becomes an increasingly mission-critical issue, more and more employers and professionals are turning to ISACA's trusted and recognized Certified Information Security Manager qualification as a tried-and-true indicator of information security management expertise.In Wiley's Certified Information Security Manager (CISM) Study Guide, you'll get the information you need to succeed on the demanding CISM exam. You'll also develop the IT security skills and confidence you need to prove yourself where it really counts: on the job.Chapters are organized intuitively and by exam objective so you can easily keep track of what you've covered and what you still need to study. You'll also get access to a pre-assessment, so you can find out where you stand before you take your studies further.Sharpen your skills with Exam Essentials and chapter review questions with detailed explanations in all four of the CISM exam domains: Information Security Governance, Information Security Risk Management, Information Security Program, and Incident Management.In this essential resource, you'll also:* Grab a head start to an in-demand certification used across the information security industry* Expand your career opportunities to include rewarding and challenging new roles only accessible to those with a CISM credential* Access the Sybex online learning center, with chapter review questions, full-length practice exams, hundreds of electronic flashcards, and a glossary of key termsPerfect for anyone prepping for the challenging CISM exam or looking for a new role in the information security field, the Certified Information Security Manager (CISM) Study Guide is an indispensable resource that will put you on the fast track to success on the test and in your next job.

Wall Street Journal, USA Today, and Publishers Weekly BestsellerThe secret to leading growth is your mindsetSnowflake CEO Frank Slootman is one of the tech world's most accomplished executives in enterprise growth, having led Snowflake to the largest software IPO ever after leading ServiceNow and Data Domain to exponential growth and the public market before that. In Amp It Up: Leading for Hypergrowth by Raising Expectations, Increasing Urgency, and Elevating Intensity, he shares his leadership approach for the first time.Amp It Up delivers an authoritative look at what it takes to transform an organization for maximum growth and scale. Slootman shows that most leaders have significant room to improve their organization's performance without making expensive changes to their talent, structure, or fundamental business model--and they don't need to bring in an army of consultants to do it. What they do need is to align people around what matters and execute with urgency and intensity every day.Leading for unprecedented growth means declaring war on mediocrity, breaking the status quo, and making conflicted choices daily, all with a relentless focus on the mission. Amp It Up provides the first principles to guide that change, and the tactical advice for organizing a company around them.Perfect for executives, entrepreneurs, founders, managers, and leaders of all kinds, Amp It Up is a must-read resource for anyone who seeks to unleash the growth potential of a company and scale it to heights they never thought possible.

Master the lucrative discipline of quantitative trading with this insightful handbook from a master in the fieldIn the newly revised Second Edition of Quantitative Trading: How to Build Your Own Algorithmic Trading Business, quant trading expert Dr. Ernest P. Chan shows you how to apply both time-tested and novel quantitative trading strategies to develop or improve your own trading firm.You'll discover new case studies and updated information on the application of cutting-edge machine learning investment techniques, as well as:* Updated back tests on a variety of trading strategies, with included Python and R code examples* A new technique on optimizing parameters with changing market regimes using machine learning.* A guide to selecting the best traders and advisors to manage your moneyPerfect for independent retail traders seeking to start their own quantitative trading business, or investors looking to invest in such traders, this new edition of Quantitative Trading will also earn a place in the libraries of individual investors interested in exploring a career at a major financial institution.

Implement a more constructive approach to difficult students Lost and Found is a follow-up to Dr.

Offers what you need to know about building a successful, world-class consulting practice. This book teaches you everything you need to know to create and expand a seven-figure independent or boutique consulting practice. It gives you a toolset to build a thriving consultancy.

The follow-up to Cory Althoff's bestselling The Self-Taught Programmer, which inspired hundreds of thousands of professionals to learn to program outside of school!Fresh out of college and with just a year of self-study behind him, Cory Althoff was offered a dream first job as a software engineer for a well-known tech company, but he quickly found himself overwhelmed by the amount of things he needed to know, but hadn't learned yet. This experience combined with his personal journey learning to program inspired his widely praised guide, The Self-Taught Programmer. Now Cory's back with another guide for the self-taught community of learners focusing on the foundations of computer science.The Self-Taught Computer Scientist introduces beginner and self-taught programmers to computer science fundamentals that are essential for success in programming and software engineering fields. Computer science is a massive subject that could cover an entire lifetime of learning. This book does not aim to cover everything you would learn about if you went to school to get a computer science degree. Instead, Cory's goal is to give you an introduction to some of the most important concepts in computer science that apply to a programming career. With a focus on data structures and algorithms, The Self-Taught Computer Scientist helps you fill gaps in your knowledge, prepare for a technical interview, feel knowledgeable and confident on the job, and ultimately, become a better programmer.* Learn different algorithms including linear and binary search and test your knowledge with feedback loops* Understand what a data structure is and study arrays, linked lists, stacks, queues, hash tables, binary trees, binary heaps, and graphs* Prepare for technical interviews and feel comfortable working with more experienced colleagues* Discover additional resources and tools to expand your skillset and continue your learning journeyIt's as simple as this: You have to study computer science if you want to become a successful programmer, and if you don't understand computer science, you won't get hired. Ready for a career in programming, coding, or software engineering and willing to embrace an "always be learning" mindset? The Self-Taught Computer Scientist is for you.

From leadership expert Dr. Jim Loehr, strengthen your moral and ethical character for outstanding leadership results with this must-have set.Leading with Character: 10 Minutes a Day to a Brilliant LegacyAt the end of your life, how are you likely to be remembered? Chances are that people won't be praising your money, power, and status. Instead, the people you've impacted will remember you for your compassion and personal strength--in short, your character. Unfortunately, many leaders are unaware of their character shortcomings and blind spots that hold so many of us back from building the lasting legacy we are capable of.With the right motivation, you can begin to strengthen your character and become a moral and ethical leader capable of creating lasting change. In Leading with Character: 10 Minutes a Day to a Brilliant Legacy, Dr. Jim Loehr, cofounder of the Johnson & Johnson Human Performance Institute, reveals 50 character competencies that you can practice daily to transform your life and work.This book will also guide you through the process of developing a Personal Credo that will serve as your decision-making mission statement. Most leaders never take the time to identify their own core values, instead defaulting to a reflexive form of decision making. Gain an awareness of the conscious and unconscious processes that guide what you do and why you do it, and take charge of your leadership legacy.Even good leaders are vulnerable to corruption. Read Leading with Character to learn how human evolution and contemporary culture can lead us astray without our even knowing it. As we work hard to get to the top, who are we becoming along the way? If we want to become heroes whose memories will long outlast us, we need to channel our energy into creating habits that will add up to a strong and meaningful character.The Personal Credo Journal: A Companion to Leading with CharacterWe all want to become high impact leaders with a robust ethical and moral character, but getting there is a challenge. Dr. Jim Loehr's Leading with Character offers a succinct plan for developing your character as a leader and building a meaningful legacy through your life's work. The Personal Credo Journal is a day-by-day workbook that will guide you through the process of identifying your core values and crafting your Personal Credo--a statement of beliefs and values that will help you align every action and decision with your deepest held ideals.With these activities and exercises, you'll spend just a few minutes each day reflecting on meaningful and thought-provoking prompts about your life story, your personal strengths and weaknesses, and your life goals. By the end of this life-altering, 150-day challenge, you will have gained a deep self-knowledge and a clear vision of your path forward as a leader. Take charge of the legacy you'll leave behind, build character, and learn to use your Personal Credo to transform your life.

Teach Like a Champion 3.0, penned by the renowned author Doug Lemov, is a must-read for educators and anyone interested in the field of teaching. Published recently in 2021, this book belongs to the genre of educational literature and is a fresh take on effective teaching methods. Doug Lemov, known for his insightful and practical approaches to education, brings his expertise to the forefront in this book. Teach Like a Champion 3.0 is more than just a book; it's a guide for educators to refine their teaching skills and methodologies. The book was published by the esteemed publishing house, John Wiley & Sons Inc., known for its contribution to academic and professional literature. Get your copy of Teach Like a Champion 3.0 today and embark on a journey of educational enlightenment.