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When you can delegate and supervise well, you will not believe how efficient and easy managing your team can be.Managers' performance reviews, their salary increases, and basically their fate within the company in general are judged by the results they deliver, yet those results are usually produced by a team of employees working under them. Thus, the most important and broad-reaching aspect of a manager's job is the ability to delegate and supervise extremely well.In this book, success expert Brian Tracy reveals time-tested ways any manager can use to boost the performance and productivity of their employees.In Delegation & Supervision, Tracy shares helpful tips including how to:Define work, assign it, and set measurable, targeted standards for performanceMatch skills to job requirementsUse Management by Objectives to delegate longer-term tasks to trusted team membersMonitor, control, and keep on top of projects with minimum effortTurn delegation into a teaching tool and build the confidence of your staffAvoid reverse delegationFree up time for higher-level tasks only you can tackle, and moreWhen done right, delegation and supervision will allow your employees to learn, grow, and become more capable.Delegation & Supervision shows you how to impress the higher-ups with all that you and your team accomplished.

Staying competitive in today's business means making a complete digital transformation. Learn the action plan you need to take your company and career into the future.

This helpful resource shows you how to transform unconvincing messages into compelling copy. The new rules for persuasive messaging. When it comes to messaging, what worked in the past won't work today. Our noisy, digital world has undermined our ability to focus. For a message to grab attention and persuade, it now must pass the SAUCE test and be: Simple, Appealing, Unexpected, Credible, and Emotional.This book comes with a 15-question SAUCE test and a Heat Gauge which allows you to precisely measure the persuasive impact of your messages. Short, easy to read, and packed with visuals, Secret Sauce provides: Clear examples of what works and what doesn'tFascinating insights from behavioral and neurological researchPowerful lessons from successful and failed campaignsLess than 10 percent of marketing messages are truly compelling-engaging the head and heart. Secret Sauce helps you weed out the clutter and craft messages that stick.

Ignore radical social changes by clinging to hopes of restoring a past that can never be revisited or embrace change and find ways to use our new realities to create increased opportunities for all.

Your employees joined the public sector for a reason. Learn how to inspire the passion within them needed to accomplish the mission.

Public relations professionals are struggling to protect clients, companies, and themselves against harmful attention in the fast-paced, highly visible digital age. This strategic guide explains how to merge traditional and online PR campaigns to manage and enhance public profiles.

William Rothwell honored with the ASTD Distinguished Contribution Award in Workplace Learning and Performance. The definitive guide to a timely and timeless topic-- now fully revised and updated. As baby boomers continue to retire en masse from executive suites, managerial offices, and specialized or technical jobs, the question is-who will take their places? This loss of valuable institutional memory has made it apparent that no organization can afford to be without a strong succession program. Now in its fourth edition, Effective Succession Planning provides the tools organizations need to establish, revitalize, or revise their own succession planning and management (SP&M) programs. The book has been fully updated to address challenges brought on by sea changes such as globalization, recession, technology, and the aftereffects of the terror attacks. It features new sections on identifying and assessing competencies and future needs; management vs. technical succession planning; and ethics and conduct; and new chapters on integrating recruitment and retention strategies with succession planning programs. This edition incorporates the results of two extensive new surveys, and includes a Quick Start guide to help begin immediate implementation as well as a CD-ROM packed with assessments, checklists, customizable guides, and other practical tools.

It's a simple equation: the better you use your time, the more you will accomplish and the greater you will succeed. Imagine what you could accomplish with two more productive hours every single day.In this indispensable, pocket-sized guide, business author and success expert Brian Tracy reveals 21 proven time management techniques you can use immediately to gain two or more productive hours every day.Tracy also identifies and shares the strategies he's learned himself has identified as the most effective for readers having trouble fitting everything the day brings them inside a 24-hour window.In Time Management, you will learn how to:Handle endless interruptions, meetings, emails, and phone callsIdentify your key result areasAllocate enough time for top priority responsibilitiesBatch similar tasks to preserve focus and make the most of each minuteOvercome procrastinationDetermine what to delegate and what to eliminateUtilize Program Evaluation and Review Techniques to work backward from the future, and more!Filled with Tracy's trademark wisdom, Time Management is an invaluable, time-creating resource that will help you get more done in less time and with much less stress.

Unlock the secrets to turning even ordinary employees into extraordinary performers!Do you want to become invaluable to your company? The unparalleled key to achieving that notoriety is to learn how to boost your managerial skills and bring out the best in your people.If that sounds simple, that's because it is! Great managers are made, not born. Renowned success expert Brian Tracy has written Management, a handy, easy-to-follow guide to help you improve yourself as a manager and a professional in general.In Management, Tracy shows how anyone can easily:Set performance standardsDelegate productivelyDefine key result areasConcentrate attention and resources on high-payoff activitiesHire and fire effectivelyBuild a staff of peak performersHold meetings that workCommunicate with clarityNegotiate successfullyRemove obstacles to performance, and more!Filled with practical, proven techniques and tools, Management is an essential guide that shows you how to bring out the best in your people--and be seen as an indispensable linchpin by the leaders of your organization.

Brand managers, marketers, and executives have long turned to the trusted principles in Brand Aid to troubleshoot their branding problems.

Few things have as broad an effect on your life and career as the ability to negotiate well.? The art of negotiation has become an essential element of almost all our interactions in every area of life. Enhancing our ability to negotiate effectively affects not only business contracts and career opportunities but also our personal relationships. Those who don't negotiate well risk falling victim to those who do.Success expert Brian Tracy has negotiated millions of dollars' worth of contracts during his career and has learned firsthand all the tips, tools, strategies, and things to avoid that are necessary for anyone to become a master negotiator.In Negotiation, Tracy will show you how to:Utilize the six key negotiating stylesHarness the power of emotion in hammering out agreementsPrepare like a pro and enter any negotiation from a position of strengthGain clarity on areas of agreement and disagreementDevelop win-win outcomesKnow when and how to walk awayApply the Law of Four, and much moreWithin the pages of this practical and concise guide, begin mastering the art of negotiation. No other life skill can impact you as broadly as learning how to negotiate well--saving you time and money, making you more effective in all areas of life, and contributing substantially to your career.Negotiation puts the power of negotiation right in your hands.

Hiring and firing are too crucial to get wrong. Eliminate the guesswork in the two most important tasks you face as a manager.Hiring and firing are difficult to get right and potentially costly to get wrong, both for your career and for the business. Hiring & Firing is the indispensable guide you absolutely must have by your side.Business expert Brian Tracy breaks down the simple but powerful strategies you can use to both bring stronger employees on board and weed out those not up to par. By learning to implement these techniques that Tracy can testify firsthand to the effectiveness of, you will make better leadership decisions that positively effect you and the business.In Hiring & Firing, you will be able to:Write appealing and accurate job descriptionsUse the law of three in interviews to find suitable candidatesAsk the right questionsProbe past performanceListen for the questions that indicate interviewees are qualified and seriousProvide clear direction and regular feedbackDe-hire gracefully, and more!At best, hiring and firing are key to improving your team and reaching your goals.Bringing on and letting go of the wrong people wastes company time and money while also reflecting poorly upon you. At worst, it could be crucial for the business in several ways. Hiring & Firing will ensure that you make the right decisions.

Your customers are expecting seamless customer service experiences. You can't afford to give them anything less.

Think a corporate culture that favors men is the only culprit in the workplace suppressing women? Think again.

When employees are exceptional, everyday rules no longer apply. Original and insightful, this book explains how to spot the deep thinkers who will transform your business-and reveals 10 rules for guiding them to greatness.

The image of modern corporations has been shaped by a focus on profits over people and the environment, but this approach to capitalism is no longer viable. We are at an inflection point where business must take the lead in healing the crises of our time. The Healing Organization shows how corporations can become healing forces.

Most of your employees have all the ingredients for greatness inside them already. Learn how to give them the motivation they need to succeed.As a manager, your overall goal for each day with your team is to maximize the productivity and quality that they can produce. Despite a thorough hiring process, training that is second to none, and competitive compensation, you probably still find yourself at times with an underperforming lackluster group of paycheck collectors, with absenteeism and turnover levels too high to maintain any kind of consistent progress.Within this easy-to-read guide, success expert Brian Tracy draws on his decades of experience bringing out the best in others to provide 21 of the fastest, most powerful methods ever discovered for increasing the effectiveness of any individual or group.In Motivation, you will learn how to:Ensure employees feel passionate about their work and look forward to coming to workChallenge them with tasks that allow them to stretchSatisfy their need to feel both autonomous and part of a greater wholeReduce their fear of failure while increasing their desire to take risksRemove obstacles that suppress promising employeesProvide the regular feedback they need to succeed, and much more!More than likely, you already have the team you need to take your company to the next level of success. They are just waiting for someone to come along and inspire them to greatness. Packed with proven tools and strategies, Motivation helps any manager deliver a shot of adrenaline straight to the heart of his or her work team.

The performance difference between the top salespeople in the world and the rest is smaller than you may think. Learn where you can elevate your game today and reach unprecedented new heights.Did you know that the 80/20 rule applies to the world of sales too? Eighty percent of all sales are made by only twenty percent of salespeople. How are they raking in so much money though, and how can others join them?Sales trainer extraordinaire Brian Tracy has spent years studying the world's best salespeople and their methods to discover that the difference between the top 20 and the bottom 80 boils down to only a handful of critical areas in which the top professionals perform better than their peers. In this compact and convenient guide, Tracy shares 21 tried-and-true techniques that can help any salesperson gain that winning edge.In Sales Success, you will learn how to:Set and achieve clear goalsDevelop a sense of urgency and make every minute countKnow your products inside and outAnalyze your competitionFind and quickly qualify prospectsUnderstand the three keys to persuasionOvercome the six major objections, and much more!Packed with proven strategies and priceless insights, Sales Success will get you planted firmly on the path to success, making more money than you thought possible and greater career satisfaction than you ever believed you would find.

Only action creates results. Reignite your marketing mojo and get to work!

Throughout your life, you've always recognized "e;it"e; when you saw it--that indescribable, appealing quality that tells you loud and clear this person is a leader, someone you should trust, follow, and learn from. And you've always told yourself, if only you had that "e;it factor"e; inside you that could inspire, motivate, and lead others in the same way. Well, you do . . . and you can!Nobody--not even the greatest you have ever seen--comes into the world a natural leader. But somewhere along the way, these people who entered the world in the same you did transformed into the kind of magnetic individuals who inspire others to follow their lead. Success expert Brian Tracy has spent years studying the world's greatest leaders and believes that everyone has it inside them to:* Inspire trust, confidence, and loyalty* Instill a sense of meaning and purpose in your organization* Tap into the motivation and enthusiasm that compels others to commit to your vision * Clearly communicate goals and strategies and gain buy-in* Build winning teams* Elicit extraordinary performance from ordinary people * Become the person seen as most likely to lead the organization to victory* And moreDon't fall for the lie that says some are born leaders and the rest of us are simply their followers. You are just as capable as anyone! Packed with practical, proven methods, Leadership, a indispensable little guide will help you unlock your leadership potential.

The pressure surrounding the sales manager is intense. Given the task of recruiting, managing, and motivating a top team of high-performing sales professions, so much of the sales manager's success is dependent on others. Or is it?Sales expert Brian Tracy has spent decades studying the most successful sales managers and professionals in every industry. In this indispensable pocket-sized resource, he has encapsulated 6 key characteristics of a winning sales team. In Sales Management, he distills these simple but powerful strategies so that sales managers can learn how to:* Select and recruit sales champions* Establish clear objectives* Inspire singleness of purpose* Motivate people with the right incentives* Develop winners through continuous coaching and training* Conduct game-changing performance reviews* De-hire poor performers* And moreDon't leave your success as a sales manager in the hands of others. Learn today how YOU can increase your sales team's effectiveness, improve their bottom line, and advance your own career in the process.

The hallmark of an exceptional career is the ability to devise innovative solutions for work challenges. Therefore, creative thinking skills are vital for your professional advancement.Recent research has revealed a direct causality between ideas and profitability, which means that in today's competitive and technology-rich work environment, the most crucial element separating an extraordinary career from an ordinary one is creative thinking skills.As one of the world's premiere success experts, Brian Tracy knows anyone can become more creative by practicing with a few helpful tools. This concise, easy-to-read book guides you to immediately begin generating a stream of productive ideas.In Creativity & Problem Solving, Tracy reveals 21 proven techniques that will help you:Stimulate the three primary triggers to creativityInspire a creative mindset in staff through recognition, rewards, and environmentUse methods to solve problems, improve systems, devise new products, and come up with fresh, exciting marketing anglesAsk focused questions to generate elegant solutionsUnderstand the difference between mechanical and adaptive thinkingRigorously evaluate new ideas without shutting down the creative impulseContaining mind-stimulating exercises and down-to-earth strategies, Creativity & Problem Solving will help you tap into the root source of their own intuitive genius--and gain the winning edge they've been missing all this time.

The Complete Guide to Sales Force Incentive Compensation is a practical, detailed roadmap to building a fair compensation system by creating motivating incentives that produce positive outcomes.