Bøker av Steven Van Belleghem

Steven Van Belleghem uses his research into more than 300 innovative companies, to answer the question of how to be customer-oriented in a world of automation and digitalisation.

In this book you will learn in very concrete steps and clear tips on how you can develop a customer-oriented corporate culture.

How can you stay relevant for your customers? The answer is a combination of the following three factors: technology, personal involvement and social commitment.

Combine the benefits of digital opportunity and service with human experience to add 'heart' to the digital experience and guarantee consumer satisfaction.