Bøker av Richard M. Steers

Following the fortunes of one of the most successful entrepreneurs to date, this original new book recounts the triumphs of Hyundai's creator: Chung Ju Yung.

This is a primer on the challenges and prospects of international management, with a particular emphasis on developing global managers who are skilled in economics, strategy, and general management. In addition, the authors help readers develop an in-depth understanding of the role of cultural differences in managerial effectiveness.