Bøker av Paul Blanchard

A guide to Italy's mountainous northwest, including the city of Turin and surrounding royal residences, Lake Maggiore, the mountains and wine country of Piedmont; and the craggy castles, Roman remains and alpine passes of the Valle d'Aosta. Landscape artist, nature lover and long-time Italy-resident Blue Guides author Paul Blanchard tours this beautiful region, cradle of the Italian nation and home of exceptional cuisine, providing fascinating details of its history, monuments and culture.

This easy-to-carry guide includes Genoa, San Remo, Savona, Portofino, the Cinque Terre, La Spezia and Lerici. Art historian, landscape architect and long-time Italy resident Paul Blanchard explores this beautiful region of fishing villages, coastal resorts and plunging mountain valleys, with a seafaring history and a fine culinary tradition, providing a fascinatingly detailed guide, with carefully chosen recommendations of hotels and restaurants.

Covers the art, history and architecture of some of the most famous towns and cities in Northern Italy, some of the most stunning scenery in Europe, and detailed sections on local food and drink. Full-colour throughout with detailed maps and diagrams. Includes Blue Guides Recommended dining and accommodation suggestions.

Trentino and the South Tyrol (Alto Adige) in the far north of Italy are high alpine regions of extraordinary beauty, perfect for trekking, skiing and enjoying the outdoors, with beautiful alpine towns and villages to explore, full of history and interest. Long a part of the Austro-Hungarian empire, the meeting of cultures in this part of Italy is fascinating. Fully updated 3rd edition now in full colour.

It doesn't matter if you're an entrepreneur, CEO, politician, campaigner or a combination of all these things. If you're reading this book then I'm going to call you a Media Wannabe. You want results. You want PR. You want to be in the newspapers, magazines, online, basically everywhere - and fast.But PR agencies suck. They trade on fear. They tell you that you can't do it yourself. That it's too complicated. But that's all bollocks - and it's precisely why you only get to see the PR agency's MD once, right at the start. After that they're dust, and once you've signed, you get to deal with a 22-year-old account manager with bum fluff.This book lifts the lid. It's everything PR agencies won't tell you. Because take it from me - a senior, long-in-the-tooth, behind-the-scenes media operator - when you know what works and what doesn't, PR is actually quite simple.Fast PR is the book I always wanted to read when I started my own career. It's well over a hundred brand new, genuinely practical PR ideas for motivated, intelligent people - like you. There's no waffle, and it's not patronising. It's not full of crappy jargon and it doesn't mince words. It's just sound, no-nonsense stuff that delivers real results. I've worked really hard to make this book as short and accessible as possible - and all the ideas, insights, tips and tricks in this book are real. They work for my clients. And they will work for you too.The book also has additional exclusive advice and insights from senior figures in the media world. I've met and interviewed these people for my Media Masters podcast and they're all major players. They've either already changed the direction of the media, or are currently busy shaping its future.Anyone can learn how to do their own PR - get in the press, on TV and radio, and get results. You don't need a PR agency. All you need is this book, a computer, your mobile phone… and some ambition.

The art, history and architecture of this region is rich, as is its wine and gastronomy which are described in detail in this guide. Full-colour throughout with detailed maps and diagrams. Includes Blue Guides Recommended dining and accommodation suggestions.