Bøker av Mark Rodgers

If only you could convince people to see things your way . . . Learn the secret to developing true persuasive power!

In research and application of Human Factors in Air Traffic Management (ATM) systems design, development and operation, there remains a lack of clarity. This book seeks to redress this situation by presenting case studies of human factors applications in which there is demonstrable success in terms of improvement in operational systems.

A proven sales method that results in shortened sales cycles and lower costs of business acquisition; Rodgers helped Harley-Davidson increase its market share from 30% to 55% in just two years