Bøker av Catherine Nickerson

The Arabian Gulf comprises some of the most thriving economies of the world. Since the discovery of oil, the openness to commercial activity has attracted many MNCs and this has led to a proliferation of activity in both the industrial and service sectors. The region also boasts one of the largest contemporary expatriate communities, resulting in a dynamic and multicultural managerial environment. The complexity of this workforce and its inherent diversity, made up of more than two hundred different national cultures, present managers with a considerable communication challenge. This volume provides an accessible introduction to managerial communication in the region targeted at practitioners, managers, and students. It provides extensive practical advice as well as insights from current academic thinking.

This second edition reviews the field of business discourse, centring on the investigation of business language and communication as practice. It combines research-based discussions with innovative practical applications and promotes debate and enquiry on a range of competing issues, emerging from business discourse research and teaching practice.

Taking an interdisciplinary approach, this text looks at the different types and functions of written communication in the business context, and considers how technology such as e-mail has affected communication.