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This book investigates how international air terminals organize passenger movement and generate spending. It offers a new understanding of how their architecture and artworks operate visually to guide people through the space and affect their behaviour.
This book addresses the paucity of published research that specifically deals with knowledge of text typeface design processes.
This book examines the ways in which luxury fashion brands use their heritage in their digital storytelling and marketing.
This book examines, through an interdisciplinary lens, the relationship between political dissent and processes of designing.
This book tells the story of the emergence of fashion's new working class in New York: fashion workers engaged in the labor of design and the material making of fashion in the early twenty-first century.
This book examines the ways in which luxury fashion brands use their heritage in their digital storytelling and marketing.With chapters from authors in China and Macau (PRC), India, Romania, Turkey, the United Kingdom, and the United States, covering British, Chinese, French, Japanese, Indian, Italian, and Turkish brands, this truly global collection is the first book of its kind devoted solely to the emerging study of digital heritage storytelling. This method of reaching potential consumers and perpetuating brand identity is a hugely important factor in the marketing of luxury brands and has yet to be studied comprehensively.The book will be of interest to scholars working in fashion studies, fashion history, design history, design studies, digital humanities, and fashion marketing.
This book examines, through an interdisciplinary lens, the relationship between political dissent and processes of designing.
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Ved å abonnere godtar du vår personvernerklæring.