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  • av Daniel Blakeslee
    227,-

    This book is designed for Financial Peace University® dropouts or those FPU graduates who need a little direction. If your Debt Snowball is Melting, your Emergency Fund needs to go to the ER, or if you tripped while trying to take some baby steps, then maybe this book can help.

  • av Joshua Farrell
    198,-

    Counter Culture es un libro de lectura obligada para los empleados, gerentes y propietarios de hostelería, pero también para quien busca su primer empleo trabajando detrás de una barra.Divierte a los clientes que ya tienes, atrae a los que quieres conseguir y arreglátelas para interactuar con todos de forma significativa, aunque sea durante un par de minutos. Esta guía para trabajadores del sector de la hospitalidad te ayudará a conseguir trabajo, hacerte cargo del valor de la conexión con las personas, mejorar tus aptitudes e inspirarte en el empeño de proporcionar un servicio excepcional.Los artículos incisivos y consejos que ayudan a tener las cosas claras, proporcionados por los mejores expertos en el servicio de mostrador, son la clave de este entretenido libro escreito para que la experiencia del cliente sea lo más gratificante posible para empleados y usuarios de la restauración. Joshua Farrell va a enseñarte a progresar en el servicio de mostrador, de forma estratosférica, mientras logras crear el activo más valioso en este sector: clientes que vuelven a tu establecimiento una y otra vez.

  • av Preston Harris
    349,-

    From Pain To Power is the Motivational Manifesto from Master Builder Preston R Harris This book is about taking each painful experience that you go through in your life and using it to FUEL your success. In the first book, "Define Your Value", Preston is a young man fresh out of college looking to live his purpose and make a difference in his community. In the second book, "Refine Your Value", Preston is getting ready to enter parenthood and navigating the relationship with his significant other. In the final book, "Mr. Nice Guy", Preston finds himself unjustly in Jail after making a trip to visit his son. Each one of these stories is designed to unlock and challenge the CHAMPION in YOU. As each situation requires the transformation from Victim To Victory. Perfect for young people looking to figure out life. Men navigating parenthood and loving the mother of their children. People in transition in life whether that be a new job, divorce, or getting older but not finished yet.

  • av Princewill Lagang
    509

    Book Title: "Edu-preneurs: Revolutionizing Education through Entrepreneurship"Book Description:"Edu-preneurs: Revolutionizing Education through Entrepreneurship" is a compelling exploration of the transformative impact of entrepreneurship on education. This book unveils a dynamic world where innovative thinkers are reshaping the way we learn and teach. From EdTech pioneers who harness technology to redefine classrooms to visionary educators creating alternative schools, social enterprises, and open educational resources, this book is a comprehensive journey through the diverse landscape of Edu-preneurship. It sheds light on the challenges, ethical considerations, and global collaborations that shape the future of education. "Edu-preneurs" is a vital read for those passionate about revolutionizing education and making it more inclusive, accessible, and student-centric.

  • av Susan Hughes
    217

    Freelancing life is known for being "feast or famine," because all the jobs seem to come in at once necessitating that some be turned away. When the work is scarce, don't you wish you could have some of those opportunities back? The most successful freelancers always have work because they establish themselves as being worth the wait. Susan Hughes is an editorial freelancer who credits her business success to a series of self, skill, and business development strategies. Primary among them is reputation building. Hughes schedules her clients up to a year in advance and is rarely able to work people in at the last minute. If they don't want to wait for her quality services, she's okay with that. She says, "Clients can always find an 'editor' who is available immediately and often at half the cost. And those potential clients who hurried off to book one of those one-dollar-a-page editors with a two-day turnaround time? They often come back, determined to pay for professional editing and willing to wait several months to get it done right." How does someone breaking in to the world of editorial freelancing become worth the wait? Topics in this Editorial Freelancers Association Publication include Hughes's advice to: Know Your Stuff, Get Organized, Build Your Brand, Grow Your Social Media Presence, Ditch Your Ego, Communicate, Be Assertive, yet Mindful, Learn to Walk the Tightrope between Serious Professional and "Real" Person, Teach Them What You Know, Surrender Your Role as Team Captain, and Charge What You're Worth. Revised for 2023, Hughes presents her best business practices that helped move her from fledgling freelance editor to sought-after professional. "It's not the number of manuscripts you hurry through that makes you worth waiting for; it's the quality of your work and the time you spend polishing your reputation that make the difference."

  • av Marita Decker
    241 - 368,-

  • Spar 23%
    av Scott Mautz
    273,-

    Be bolder, more resilient, and achieve exceptional results in times of challenge or transformation. Award-winning, bestselling author Scott Mautz offers this definition of mental strength in leadership: A mentally strong leader pushes their team (and themselves) to something exceptional, through something challenging, in a way that makes everyone feel something special.The Mentally Strong Leader gives readers a mental exercise plan to develop their strength and stamina of mind and become such a leader. Mautz believes EQ is just the beginning of leadership that delivers a step-change in results; the curriculum in this book focuses on developing learned behaviors to: push through challenges and past your perceived limits exude confidence regulate your thoughts and emotions beneficially for yourself and others be a great decision-maker stay goal-focused Inspired by Mautz’s hit LinkedIn Learning course, “10 Habits of Mentally Strong People,” The Mentally Strong Leader relies on mental models, data and research, and practical tools and exercises to create enduring understandings for readers. And as he has in his past titles, like Leading from the Middle, and Make it Matter, Mautz finishes by providing a Mental Action Plan to help readers create their own, tailored practice.

  • av Roland Bardy
    1 266,-

    Humans and human wellbeing depend on the natural resources provided by Planet Earth, and they depend on the solidarity between human beings. That is, on the social resources provided by society. Both types of resources are available to everyone: they are public goods. The book approaches the topic from various angles, including the often-neglected dimension of measuring. It offers a holistic conception that covers the macro- and the micro-economic, the political and the developmental aspects. It shows which range of action is available at different levels of decision-making and which outcomes these may provide. And it emphasizes that a philosophical base is needed for understanding and managing the topic, and that wellbeing can only be improved and the common good can only be maintained if the public and the private sectors cooperate. With the advent of the United Nations' sustainable development goals, this cooperation has received momentum in all its facets and for all levels - from the local to the global. The book is aimed both at scholars and students as well as practitioners in businesses and in public service. In academia, it may serve as a companion to textbooks on, e.g., public finance, sustainable development, social affairs, and public-private partnerships, both in undergraduate and graduate levels. For professionals in businesses and in public service, the book offers an insight into the topic that does not recur to an academic language. There is always a need for books that appeal both to readers who are managers as well as to scholars who wish to glance beyond their adopted profession.

  • av Sharna Wiblen
    514,-

  • av Stephen Collins
    196,-

    Learning good leadership is difficult. Learning great leadership is hilarious.

  • Spar 14%
    av Morris Rachel Morris
    183 - 295,-

  • Spar 14%
    av Breeden Tracey Breeden
    183 - 295,-

  •  
    1 472,-

    Inequalities and other "social fractures" mark our contemporary economies and societies. While global approaches may have long been sufficient in the past, the focus today is on how local dynamics can make inclusion possible. This two-volume collective work reports on these local dynamics, shedding light on how the creation of inclusive territories can be envisaged and developed. To this end, the involvement of public, private and associative organizations has been identified as one of the conditions for success. In fact, they act both as partners in a territory and as inclusive spaces. Inclusive Territories 1 examines the approaches implemented by several organizations that have made inclusion their wider objective.

  • Spar 22%
    av Greg Bennick
    254

    An inspiring new exploration of how to maximize your life, your work, and your productivity In Reclaim the Moment: Seven Strategies to Build A Better Now, internationally recognized speaker and author Greg Bennick delivers a practical and inspiring take on improving focus and enhancing peak performance for individuals and teams. The approach is fun and energetic, offering fresh ideas for generating authentic motivation. In the book, you'll find hands-on advice on how to revitalize and energize both yourself and your team using the author's unique combination of seven time-tested, and thoroughly researched, principles. From the alluring idea to "Keep Your Eyes on the Knife" as a reminder about the importance of focus, to a call to "Leap Into the Dark" as a guide to explore creative leadership and explore new ideas, to an invitation on "Start a Reverberation Effect(TM)" as a means of amplifying your vision, the book offers solid approaches for peak performance. You'll discover how to strengthen teams, lead with direction, and to escape pessimism and self-doubt as you and the people around you learn to Build a Better Now. You'll also find: Personal and true stories drawn from the author's remarkable life and career Evidence-backed insights taken from contemporary sociology, cultural anthropology, and futurist literature Strategies to encourage the taking of joyful risks and increasing the amount of laughter and happiness in your life and the lives of the people you encounter Perfect for executives, managers, directors, and other business leaders, Reclaim The Moment is also a must-read resource for anyone seeking to build genuine inspiration, productivity, and connection in themselves and in the teams they work with.

  • Spar 22%
    av Cathy (Spatial Dynamics) Hackl
    254

    The next phase of the internet--multimodal, vision-enabled AI that will transform society Written by Irena Cronin, renowned consultant in the immersive space, and Cathy Hackl, globally recognized tech & gaming executive, futurist, and speaker, Spatial Computing: An AI-Driven Business Revolution reveals exclusive insider knowledge of what's happening today in the convergence of AI and spatial computing. Spatial Computing is an evolving 3D-centric form of computing that uses AI, Computer Vision, and extended reality to blend virtual experiences into the physical world, breaking free from screens into everything you can see, experience, and know. Spatial Computing: An AI-Driven Business Revolution includes coverage of: The new paradigm of human-to-human and human-computer interaction, enhancing how we visualize, simulate, and interact with data in physical and virtual locations Navigating the world alongside robots, drones, cars, virtual assistants, and beyond--without the limitation of just one technology or device Insights, tools and illustrative use cases that enable businesses to harness the convergence of AI and spatial computing today and in the decade to come via both hardware and software The impact of spatial computing is just starting to be felt. Spatial Computing: An AI-Driven Business Revolution is a must-have resource for business leaders who wish to fully understand this new form of revolutionary, evolutionary technology that is expected to be even more impactful than personal computing and mobile computing.

  • Spar 23%
    av Michael Proksch
    273,-

    Unlock unprecedented levels of value at your firm by implementing artificial intelligence In The Secrets of AI Value Creation: Practical Guide to Business Value Creation with Artificial Intelligence from Strategy to Execution, a team of recognized artificial intelligence (AI) commentators and consultants delivers a practical, hands-on guide to implementing AI in your firm. In the book, you'll explore critical value drivers and key capabilities that will determine the success or failure of your company's AI initiatives. The authors examine the subject from multiple perspectives, including business, technology, data, algorithmics, and psychology. Organized into four parts and fourteen insightful chapters, the book includes: Concrete examples and real-world case studies illustrating the practical impact of the ideas discussed within Best practices used and common challenges encountered when first incorporating AI into your company's operations A comprehensive framework you can use to navigate the complexities of AI implementation and value creationAn indispensable blueprint for artificial intelligence implementation at your organisation, The Secrets of AI Value Creation is a can't-miss resource for managers, executives, directors, entrepreneurs, founders, data analysts, and business- and tech-side professionals looking for ways to unlock new forms of value in their company.

  • Spar 21%
    av Manu (ETH Zurich Kapur
    245,-

    Design for and turn your failures into meaningful learning experiences Written by a leading global expert on human cognition, productive failure, and learning methods, Productive Failure shows you how to design the experience of failing. Research shows that repeated experiences of intriguing, constructive failure can help students (and our own children, and anyone else we lead) develop creativity and learn more deeply. When carefully curated, failure can become a signal for learning, not the noise detracting from it. The result? Learners gain a lifelong readiness to push themselves outside of their comfort zones, using setbacks as launchpads for learning and innovation. The evidence-based principles in this book are powerful, not only in formal schooling contexts, but also for anyone taking charge of and designing their own lifelong learning. From learning a new language or skill to setting up goals that push you past your limits, this book unpacks the science of Productive Failure and describes design principles--and specific strategies built upon them--that let you harness Productive Failure for your own benefit. Learn and understand the science of failure Apply the research-based Productive Failure framework in classrooms, teams, groups, and organizational settings Learn techniques like retrieval practice, generative problem-solving, motivational hacking, culture building, and so on to deepen learning experiences Reach new levels of critical thinking, innovation, and success by making failure the norm, not the exception, and learning how to cope with it This fascinating and actionable book is a must for educators, parents, managers, leaders, and anyone who needs to help others (or themselves) learn how to learn.

  • Spar 10%
    av CIOB (The Chartered Institute of Building)
    829,-

    Manage a construction programme from start to finish with this up-to-date guide The maturation and proliferation of project management principles has been one of the most important stories in recent business history. So widely has project management spread throughout the corporate world that it has now given way to a similar discipline, programme management, designed to align, coordinate and manage a number of related projects as a whole. In the construction industry particularly, programme management can deliver benefits that would not have been possible to realise had individual projects been managed independently. Produced by the Chartered Institute of Building (CIOB), the revised Code of Practice for Programme Management in the Built Environment provides a comprehensive overview of the tools required to deliver such benefits, and how they are applied in construction programmes. A natural complement to the CIOB's popular Code of Practice for Project Management for the Built Environment, it is now fully updated to reflect new insights and best practices. Readers of the second edition of Code of Practice for Programme Management in the Built Environment will find: Theoretical and practical insights derived from research and experience in this second edition Coverage of setting up programmes successfully so that the teams feel confident to deliver the final outcome Guidelines for implementing programme management for the built environment so that programme teams are confident in delivering the final outcome Code of Practice for Programme Management in the Built Environment is ideal for programme management and project management professionals involved in this industry and in particular, contractors and client organisations, as well as for advanced undergraduate and postgraduate students in construction project management and other related disciplines.

  • Spar 10%
     
    1 222,-

    Comprehensive resource explaining how to evaluate technologies for different purposes in any industry using four different practical approaches By identifying emerging technology and application trends through analyses of published papers and patents, Future-Oriented Technology Assessment offers a comprehensive view of technology assessment structured into three different practical approaches: Technology Evaluation, Technology Roadmapping, and Technology Intelligence. The first three chapters include studies which utilize technology gap analysis, multiple criteria decision analysis, expert assessment quantification or neural networks to evaluate or forecast technology alternatives. The next four chapters use technology roadmapping, which charts a comprehensive plan for implementing technology. The final five chapters apply bibliometric analysis, patent analysis, and network analysis to identify technology trends and the leaders in the field. Additional topics covered in Future-Oriented Technology Assessment include: Smart grid technology as an alternative to fossil fuel consumption Heat pump water heaters that reduce the cost of energy and improve energy efficiency, with particular focus on research from the US and China Nanotechnology in construction in Saudi Arabia to improve heat insulation, energy efficiency, and tensile strength in green building designs With comprehensive, practical insight into evaluating emerging technologies across different industries, Future-Oriented Technology Assessment is an essential read for researchers in technology and professionals in engineering and technology management, along with professionals and graduate students in related disciplines and programs of study.

  • av Gretchen (Southern Methodist University, University of Denver, Regis University & m.fl.
    805

    Practical leadership guidance, inspiring stories, and actionable strategies for women and their male allies to elevate their career in construction Building Women Leaders: A Blueprint for Women Thriving in Construction is a guide to becoming a successful female leader in the construction, engineering, mining, and energy industries. Featuring real-world case studies, inspiring stories of successful women leaders, and actionable strategies, this book serves as a catalyst for transformation, enabling organizations to harness the untapped potential of their female talent and drive innovation and growth. "In the decades I've known Gretchen, I have watched her grow and excel as a mother, a civic and business leader, and an influencer in the construction industry. We are so fortunate that Gretchen carved out the time to write this seminal book on women's leadership and I am confident that all will benefit from the knowledge she shares. Gretchen is a remarkable leader and role model who cares deeply for the construction industry, and her passion for helping women thrive helps us build a more inclusive industry." Mary K. Rhinehart, Chair, Johns Manville Corporation. With deep industry insights and practical guidance, this invaluable resource equips female construction professionals and allies of female empowerment in the workplace with strategies to navigate challenges in an evolving diversity landscape; develop essential leadership skills such as effective communication, negotiation, team-building, and fostering psychological safety; lead teams through change; build strong relationships and networks with clients, partners, and stakeholders; understand and make use of branding techniques; leverage mentorship, and sponsorship guidance, and make informed decisions and contribute to the financial success of projects and companies. Leveraging the author's 40-year industry career as a construction industry executive, female trailblazer, and advocate for women empowerment in the workplace, Building Women Leaders: A Blueprint for Women Thriving in Construction includes information on: Techniques for navigating a male-dominated industry, including understanding "dominant culture" and unconscious bias The qualities of successful leaders in these industries, including what it means to lead versus manage and how Grounded Self-leadership is critical to authenticity Guidelines for building strong relationships and leading a diverse team with confidence, courage, and humility Ways to handle difficult conversations and conflicts, and the role of trust and vulnerability in these situations How to build support via professional organizations, networking groups, and training and development opportunities for women leaders Building Women Leaders: A Blueprint for Women Thriving in Construction is a timely, essential, up-to-date resource on the subject for leaders of all genders and at all levels and occupations in the engineering, construction, mining, and energy industries looking to harness the power of women in the workforce.

  • av Margo (Florida International University Berman
    497,-

    Provides what every writer needs to create powerful, strategic copy for multiple channels and platforms Content and Copywriting: The Complete Toolkit for Strategic Marketing is a one-stop resource for writers in all communications fields who want to hone their skills and learn new ways to reach their audiences. Written by an award-winning copywriter, producer, and director, this comprehensive guide supplies the concepts, strategies, and techniques needed to consistently produce result-driven copy for everything from social media and interactive marketing to television, radio, transit, print and experiential campaigns. With a real-world approach, author Margo Berman clearly explains successful strategies and effective writing techniques while offering invaluable tips from industry professionals. Extensively updated throughout, Content and Copywriting contains dozens of new references: (1) TV and radio storyboards and scripts, (2) charts and infographics, (3) social media templates, (4) writing tips, (5) relevant exercises, and (6) 100 images of innovative marketing campaigns. There is also expanded coverage of shareable content, digital storytelling, headline and slogan techniques, and interactive engagement. All of this is accompanied by four entirely new chapters, plus a section with a curated list of skill-building resources, references, and suggested readings. Today, more than ever, communicators need to master myriad formats and storytelling templates. The second edition of Content and Copywriting:* Combines the depth of a standard textbook with the ease of use and applicability of a trade book, integrating social media content writing and advertising copywriting in one comprehensive resource.* Guides readers through the entire Seven-step Content Writing Process, including content/message development, audience analytics, social media implementation and scheduling.* Provides step-by-step advice on writing for a wide range of specific applications, such as: websites, blogs, social media, direct mail, out-of-home, product packaging, virtual, and immersive marketing.* Features an extensive collection of innovative visual examples from exciting cross-platform campaigns, versatile content-writing templates, and applicable checklists.* Includes access to these beneficial teaching tools: a practical instructor's manual, relevant PowerPoint files, and a useful test bank. Covering all areas of copy development, Content and Copywriting: The Complete Toolkit for Strategic Marketing, Second Edition, is the perfect textbook for undergraduate courses in advertising, communications, public relations, and integrated marketing, as well as an invaluable reference for graduate students and early-stage professionals in related fields.

  • Spar 22%
    av Jim (Buyer Persona Institute (BPI)) Kraus
    254

    A fresh look into understanding your prospective customer's buying decisions to influence them and win more business Building on the groundbreaking success of the first edition, this newly revised and updated version of Buyer Personas enables marketers to stop wasting time and resources on their best guesses and start drilling down to understand what buyers truly care about--then harness this newfound knowledge to create strategies and messages that break through the clutter and reach buyers on their level. In a world where buyers frequently struggle to get the information they need to evaluate competitive alternatives and feel confident in their choices, this book lays out a step-by-step approach used by hundreds of companies to understand what buyers want to know and experience as they search for a solution to meet their needs, weigh their options, and make a buying decision. In this book, you'll learn: Why understanding the buying decision is far more important than knowing a few things about the individuals or roles involved in that decision How to develop a modern Buyer Persona based on five types of buying insights that will inform nearly every marketing and sales decision you make Why interviewing recent buyers is the best way to develop your Buyer Persona and how to do it effectively How to use AI and quantitative survey research to enhance your Buyer Persona Ways to use Buyer Persona insights to increase awareness of your products and services, drive consideration, and convert more business The revised and expanded Buyer Personas is a complete guide to go beyond benefit-heavy, undifferentiated marketing and focus only on what buyers care about most. It earns a well-deserved spot on the bookshelves of entrepreneurs, executives, marketers, and other business professionals looking to influence their prospective buyers.

  • av Sanjay Sarda
    173,-

    Treasure of 52 tested management lessons from day to day business functions. Each lessons is summarized in just one minute. Over last 27 years of active management career across diverse set of industries and countries; these tips or lessons were tested in real working environment.Theses short tips covers various critical areas in business including, human resources, finance, general administration, business strategy, productivity and communication.If you are a business owner or playing a leadership role in a organization; these simple but effective tips can work wonders and help you in fast tracking your growth journey.You feedback is sincerely welcome at www.SanjaySarda.com

  • av Enrique Margery Bertoglia
    200,-

    Herramientas de coaching: 50+ herramientas poderosas para desarrollar las capacidades de acción en personas y equipos.

  • av Zaid Fayyaz
    187,-

    Asset Integrity Management (AIM) is a term used to describe the practice of managing an asset (power plant, oil rig, refinery, etc) to ensure its ability to perform its function effectively and efficiently is maintained. Well run AIM strategies ensure that the people, systems, processes and resources that enable an asset to deliver its function are in place over the life cycle of the asset, while simultaneously maintaining health and safety and environmental legislation. AIM applies to the entirety of an asset's operation, from its design phase to its decommissioning and replacement.

  • av Edward Coke
    417

    Are you a project manager looking to take your skills to the next level and become a magnetic and influential leader? Look no further than "The Magnetic Project Manager." This insightful and practical guide is your key to unlocking the secrets of successful project management. In "The Magnetic Project Manager," you'll discover the power of effective communication and stakeholder engagement. Learn how to tailor your communication style to connect with different stakeholders, including team members, executives, sponsors, and clients. By understanding their needs and preferences, you'll be able to deliver messages that resonate and build strong relationships.

  • av Kailash Kumar Sahu
    173,-

    This book is about the importance of workplace spirituality and its effect on leadership in organisational settings. There have been a few studies conducted to explore this area and this book will give exposure to the topic and explain its relevance in the current modern organisation. When an employee feels meaningless in their work, does not show compassion at work, don't feel to be a part of the work community, does not have mindfulness nature and transcendent behaviour, then it become important to have spirituality at the workplace to boost the employee's morale and show them the right path which would be beneficial to them as well as the organisation.

  • av David Buchanan
    983

    Organizational Behaviour, 11th edition is well-known for its accessible content around themes such as people's behaviour, personality study, and communication, challenging students to explore these concepts drawing from their personal, everyday experiences and helping them develop their critical understanding of the organisational environment.

  • av Stefan Clausing
    649,-

    Dieses Buch ist ein wertvoller Leitfaden für Online-Händler, die in einer sich ständig verändernden Branche langfristiges Wachstum erreichen wollen. Stefan Clausing bietet dafür pragmatische Strategien an, ohne dabei zu ¿fancy¿ zu werden. Die Welt des E-Commerce hat in den letzten Jahrzehnten eine rasante Entwicklung erlebt, die durch die SARS-CoV-2-Pandemie ihren vorläufigen Höhepunkt fand. Doch im Jahr 2022 trübte sich die Stimmung ein. Der Online-Handel wurde erstmals mit negativem Wachstum konfrontiert. Jetzt ist es an der Zeit, sich als Online-Shopbetreiber neu aufzustellen. Dieses Buch bietet eine Bestandsaufnahme und zeigt, wie Sie die Chancen nutzen und den Risiken begegnen können.Aus dem InhaltVeränderung ist die Norm: Wie Wachstum im dynamischen Umfeld des E-Commerce gelingt.Positionierung ist der Schlüssel: Vom tiefen Verständnis von Ihrer Zielgruppe zu einer überzeugenden Positionierung.Traffic und Kundenakquise: Kundengewinnung als dauerhafte Herausforderung ¿ Übersicht der wichtigsten Instrumente, um Kunden durch den Kaufentscheidungsprozess zu führen und zu Wiederholungskäufern zu machen.Datenschutz und Marketing: Hand in Hand mit einer klugen Datenstrategie und einer ausgewogenen Budgetierung über den gesamten Conversion Funnel. Customer Relationship Management: Wie Sie anhand des Customer Lifetime Value (CLV) und Kohortenanalysen die Kundenbindung steigern.Ethik im E-Commerce: Wie das Streben nach Gewinnmaximierung nicht auf Kosten des Kundenmehrwerts geht. ¿An die Spitze im E-Commerce¿ bietet eine ganzheitliche Perspektive auf die Herausforderungen und Chancen im digitalen Handel ¿ sowohl für große Online-Shops als auch für KMUs und Selbständige. Die ausgewogenen Ansätze und praktischen Erkenntnisse machen dieses Buch zu einem klugen Ratgeber für Online-Verkäufer, die nachhaltig wachsen und langfristig erfolgreich sein möchten.

  • Spar 15%
    av Evert Gummesson
    1 566 - 1 740

    This book aims to stimulate debate in the growing and highly controversial area of measuring scholarly work. The authors examine key aspects of this topic through the lens of the latest theoretical developments in service science and associated fields. It includes chapters explaining the theoretical developments and methodological aspects of measuring the quality of academic teaching and research, while other chapters provide a review and analysis of various types of scholarly work metrics and processes with examples from several countries, cultures, and educational systems. The current growing concern about higher education (HE) quality has prompted institutions to divide university teachers' work into different areas and to design methods aimed at measuring the productivity of these areas. It is widely accepted that the need to evaluate HE service quality is a relevant issue for any society. However, the authors argue that most of the current practices used in the pursuit of this objective are jeopardizing the future of the university as a place of knowledge generation, science evolution and professional education.

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