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  • av Nadine Gatzert
    723,-

    Dieses Open-Access-Buch befasst sich mit den gesellschaftlich und wirtschaftlich weitreichenden Potenzialen von ¿Big Data in der Mobilität¿. Zunächst werden der Mobilitätsmarkt mit seinen Akteuren sowie deren Interessen und oft paradoxen Verhaltensweisen vorgestellt sowie eine ¿Mobilitäts-Datenkarte¿ abgeleitet. Darauf aufbauend werden auf Basis mehrerer empirischer Studien die Chancen und Risiken der Datenerhebung und deren Nutzung für neue Geschäftsmodelle und das Gemeinwohl, nicht zuletzt den Klimaschutz, analysiert. Daraus werden Nutzenpotenziale ¿für die Welt von morgen¿ abgeleitet und die notwendigen politischen und gesellschaftlichen Voraussetzungen skizziert. Ein Ausblick auf die Zukunft der Mobilität und Implikationen für betroffene Branchen ¿ am Beispiel der Versicherungswirtschaft ¿ runden das Buch ab.

  • av Claude Diderich
    723,-

    In diesem Buch wird die Anwendung der Design-Thinking-Methode zur Entwicklung von neuartigen Strategien und neuer Geschäftsideen dargestellt. Neue Strategien sind nötig, da die wirtschaftlichen Rahmenbedingungen sich in den letzten Jahren schneller verändert haben als jemals zuvor. Der Fokus liegt auf dem Erfüllen von Kundenbedürfnissen, dem Einsatz von verfügbaren Fähigkeiten und der Positionierung im Wettbewerb mit dem Ziel, finanziell erfolgreich zu sein.Der Autor führt den Leser durch den Dschungel der Entwicklung einer Strategie für nachhaltiges Wachstum und Rentabilität. Er behandelt das Thema Strategieentwicklung auf ganzheitliche Art und Weise, indem er abduktives Denken, iterative Kundenbeobachtung und Empathie mit der Entwicklung von Ideen und Validierung von Prototypen durch Kunden kombiniert.Dieses Buch wendet die Design-Thinking-Methode zur Strategieentwicklung auf einzigartige Weise an. Es ist ein Muss für Hochschulabsolventen, MBAs und Führungskräfte, die sich für Innovation und Strategie interessieren, sowie für Strategen, Innovationsmanager, Analysten und Unternehmensberater.Aus dem InhaltKonzepte und Theorien zur innovativen StrategieentwicklungEin strukturierter Ansatz zur StrategieentwicklungSchaffung der Grundlagen für eine erfolgreiche StrategieIterative Entwicklung des der Strategie zugrunde liegenden GeschäftsmodellsDie entworfene Strategie dem Wettbewerbsumfeld aussetzen

  • av Rajib Shaw, Jinling Hua & Bismark Adu Gyamfi
    1 613,-

  • av Vanessa Ratten & Vitor Braga
    669,-

  • Spar 15%
    av Nezameddin Faghih & Amir Forouharfar
    1 682,-

  • av Craig S Galbraith
    1 237,-

    This treatise defines humane to mean that which is natural to human beings. It then suggests that much of the economic activity and many of the structures of modern business are inhumane. In response to this possibility, the book examines the nature of the humane in society and business and reviews the literature, beliefs, and standards of human behavior that would lead to the growth of a truly humane economy. Questions are raised about the virtue of current structure and practice. A strikingly positive proposition underlies the critique: new entrepreneurial ventures are by their nature humane. The way to make the economy and the practice of business more humane is not to encourage a routinized script of business ethics but instead to permit entrepreneurs to follow their desire to create and to build. This desire is natural to human beings and therefore deeply humane.

  • Spar 10%
    av Aive Pevkur
    1 150,-

    The primary idea behind this book is to provide a platform for the sharing of contributions from the doctoral students of the Entrepreneurship and International Business group at the Department of Business Administration of Tallinn University of Technology (Estonia). The talented group, consisting of students from countries such as Egypt, Estonia, Germany, Ghana, Italy, Kazakhstan and Russia, are studying across various topics relating to Digital Transformation for Entrepreneurship and its related subjects. This thus creates a ripe opportunity for the sharing of perspectives from different theoretical and methodological applications.The book's chapters study decision-makers of small entrepreneurial firms, both start-ups and mature, as the primary target group, digging deep into their insights on recent and fresh research findings produced by the doctoral students as part of their studies.Therefore, the book fulfills two main objectives: 1) entrepreneurial firms will get concrete ideas and recommendations as to how to address and/or improve their entrepreneurial activities/approaches to entrepreneurship triggered by digital transformation, and 2) the doctoral students will get a unique opportunity to expand their scientific writing skills while at the same time having an opportunity to present their findings in a way that is considered relevant and impactful by practitioners.The scientific quality of each chapter has been ensured by the participation of two experienced scholars and supervisors - one of whom is the head of the Entrepreneurship and International Business group, and an active researcher on the book's topic - who have closely monitored the development process of the book.

  • av Mark Simpson
    232,-

    The ultimate book for short-term rental hosts who want to abolish their over-reliance on online travel agents! The Book Direct Blueprint is brought to you by the creator of the Book Direct Playbook, the industry's highest-rated and most reviewed business book. Before you build a house, you must put in a solid foundation.Mark Simpson famously wrote. "Never build your house on somebody else's land" in his debut bestseller, which still serves as a great lesson for short-term rental hosts worldwide. As the official go-to expert in marketing and direct bookings in the short-term rental industry, Simpson has: > Helped over 100,000 hosts boost their direct bookings with his free advice and training > Generated over £3 million in direct bookings with his company (Boostly) for hosts in 2022, alone> Released over 500 episodes of the award-winning Boostly podcast> Thrived in the industry for over a decade! The Book Direct Blueprint brings together the minds of the most influential leaders from the STR industry, and from Mark's personal black book of contacts.Mark has truly taken things up a notch by assembling his own team of avengers, each renowned for a certain area of expertise in the short-term rental industry. So, rest assured, ALL BASES have been covered for you in this new book. If you're not yet ready to purchase The Book Direct Blueprint, you can always consume free content on the "Boostly" YouTube or Instagram account.Here, you will learn how to: ● Effectively price your properties (base price, minimum price, discounts, and customisations)● How to create effective upsell opportunities for your business.● The power of trust when it comes to the guest booking process.● How to automate your business so you don't have to worry about a double booking again.● How to best prepare for Web3 and Blockchain technology● Successfully navigate the slow season● Identify problem guests before they book and how to protect your business best.

  • av Joost Beuving
    1 430,-

    Presenting a new interpretation of entrepreneurial behaviour, this book focuses on how entrepreneurs consider the future, looking at their social practices, language and rituals through which they neutralize or smoothen future unknowns. The study theorizes entrepreneurial behaviour as 'future-work': the social practices, language and rituals through which entrepreneurs neutralize or smoothen future unknowns. The study is grounded in ethnographic case material from global frontiers: second-hand car dealers in West Africa; exporters of fresh fish from Lake Victoria, East Africa; farmed fish entrepreneurs in Greece; and investment bankers in Financial America. It targets students and scholars from the social sciences and economics, and it has theoretical and practical implications.

  • av Paul Seabridge
    247,-

    Whether you are an entrepreneur ready to scale your business or a seasoned business owner looking to sell, Paul's inspiring story and practical, business-boosting strategies will help you achieve your business goals.

  • Spar 10%
    - Get Your Plan in Place and Your Business off the Ground
    av The Staff of Entrepreneur Media
    217 - 228,-

    More than 15 years ago, the staff at Entrepreneur Media introduced bestseller Start Your Own Business. Since its release, Start Your Own Business has sold more than 300,000 copies and has been called the best startup book of all time. At it again, the staff at Entrepreneur delivers a new dose of fundamental startup how-to, backed by 33+ years at the forefront of small business. Write Your Business Plan takes aspiring entrepreneurs past one of the hardest steps of startup second to committing to their business goal defining how to achieve it. Each chapter is devoted to analyzing, explaining, and presenting practical instruction on developing a business plan relevant to todays marketplace and lending landscapes. Appropriate for both existing companies and brand-new startups, this guide is divided into three sections: Before Writing Your Business Plan, Writing Your Business Plan, and Enhancing Your Business Plan. Starting with basic FAQs, experts then lead readers into evaluating their venture, identifying what type of plan they need, and getting their plan on paper and polished for their intended audience. Coached by a diverse group of experts and successful business owners, readers gain an in-depth understanding of whats essential to any plan, whats appropriate for their industry, and what they can do to ensure success.

  • av Andrew Carnegie, Arthur Helps & John Farson
    227 - 394,-

  • av W. R. Hotchkin
    288 - 421,-

  • av Bruno Brühwiler
    240,-

  • av Walter Horace Cottingham, Charles Mitchell Lemperly & Frank E. Davis
    213 - 381,-

  • av Jules Verne
    288 - 421,-

  • av Cristina Williams
    144,-

    This is not a long book. Cristina already knows you don't have the time to read it, and she certainly didn't have the time to write it. So it's more of an instruction manual, helping you to succeed in this new crazy gig you just jumped into ... or are thinking of getting into.The things in this book need to be said, because they TRULY would have helped her get results faster and Cristina KNOWS they will make a big difference to you, too, as you get started.After 20 years in network marketing, Cristina has seen so many excited hopefuls bring their deepest dreams to the altar of the network marketing gods, hoping that this vehicle truly might work. Many have great success, many do not. Yes, we all know that anyone CAN.This book will share with you Ten Tips that will stack the odds massively in your favor. These secrets come from observing the strategies, the habits and especially the thinking of those individuals who use network marketing to impact the world and make every one of their dreams come true.

  • av Andreas Ramos
    277,-

    Startup: Translated to Chinese τíàΦ░╖σê¥σê¢How to build a Silicon Valley seed startupHow to find co-foundersHow to give stock to team, contractors, advisors, and investorsHow to deal with lawyers and incorporationHow to develop your ideaHow to get funding and deal with investors, angels, and venture capitalHow to calculate your startup's valuationHow to sell your startup (acquisition)The second edition has a new 30-page chapter on acquisitions: how to sell your startup. Based on interviews with founders, investors, lawyers, VCs, and investment bankers, all of whom have done several sales (some have done dozens of acquisitions). This shows the reality of acquisitions.This book isn't a theory of startups by a university professor or a VC who has never actually built a startup. No business school blah-blah-blah, overheated Wall Street yadda-yadda, or lots of pages on stuff you'll never do.This is the reality of Silicon Valley startups: what it's like to build a startup and how to deal with problems. The book dismisses many popular ideas about startup strategies because those sound nice, but founders don't really use them. Instead, this book covers what founders have seen to actually work.Startup is based on interviews with twenty-six startup founders (men and women) who are doing startups in Silicon Valley, France, Germany, Cote d’Ivoire (West Africa), China, Colombia, Denmark, Hawaii, India, Jakarta, South Korea, Spain, and the US. This is the only book that covers how startups are built in India, South America, Africa, Europe, and China. What works in Silicon Valley often doesn't work in other countries. They have to solve the problems of startups in unique, local ways. The book shows you how it's done in Silicon Valley and other places so you can get ideas for YOUR startup in YOUR country and city.The book also includes hundreds of comments and observations from founders. Useful ideas, warnings, and helpful tips. Some of the founders have done three or four startups and they talk about what they've learned.That's why the book has been translated in French, Korean, and Spanish (Chinese coming soon). I want to encourage people everywhere to build startups.Andreas has done several startups and has worked at more than two dozen startups. He is an advisor to a handful of startups and is on the board of a startup creator. Andreas teaches digital marketing at a French business school and is a frequent speaker on technical topics for SV startups. He graduated from the Universitaet Heidelberg and lives in Palo Alto with his wife and cat.

  • av CPP PHR SHRM-CP Christina Hageny
    148,-

  • av Sandra Lam
    464,-

    The Intrapreneurship Formula is a practical guide for corporate leaders and managers who aspire to drive corporate innovation. The world we are in today is experiencing an acceleration of technological advancement. More companies are facing disruptions. Companies must innovate to survive.80% of the leaders know the importance of innovating but most do not know where to start. What they don't know is they already have the crucial asset of innovation in their organization - their employees. The question is, how to activate the employees to innovate.This book provides a simple and actionable framework that leaders can apply to drive corporate entrepreneurship. It's a playbook with tools and tested methodologies including Design Thinking, Lean Startup, Agile, etc. -a must read for anyone working on innovation in medium- to large-size companies. The framework and tools, when implemented, will help the company constantly come up with innovation and capture growth.

  • av Benjamin F. Jones
    684,-

    Rigorous nonpartisan research on the effects of economic forces and public policy on entrepreneurship and innovation. Entrepreneurship and innovation are widely recognized as drivers of economic dynamics and long-term prosperity. This series communicates key findings about the implications of entrepreneurial and innovative activity across the economy. In the first paper, Joseph Barberio, Jacob Becraft, Zied Ben Chaouch, Dimitris Bertsimas, Tasuku Kitada, Michael Li, Andrew Lo, Kevin Shi, and Qingyang Xu explore pharmaceutical firms' weak incentives to develop vaccines against prospective diseases-due to high investment risks, low expected returns, and the rarity of pandemics- and consider a portfolio approach to financing vaccine research. Next, Daniel Hemel and Lisa Larrimore Ouellette describe a "trilemma" between quality, price, and access that appears after a generic pharmaceuticals patent expires, and show that it is difficult in a regulatory context to achieve distinct goals around price, access, and quality simultaneously. In the third paper, Silvia Dalla Fontana and Ramana Nanda examine the role of patents in the transition to a carbon-free world. They find relative to other technological areas, "Net Zero patents" are close to the scientific frontier, but due to difficulties of commercializing inventions, the share of such patents that are venture-backed has been increasingly directed to areas outside clean tech and other "deep" technologies. Jacquelyn Pless examines the effects of divestment from firms in "dirty" industries on innovation to combat climate change, or "green innovation." She finds that compared with divesting, investing in firms and engaging with green corporate governance practices may induce more green innovation. Next, Robert Fairlie and David Robinson find that Black-owned innovative-intensive new businesses start smaller than their peers and do not converge in size over time. Differential access to bank financing is a major factor. Also "soft information," which can help new businesses without established track records, can increase barriers for black founders and limit entrepreneurial pathways to prosperity. Finally, Jonathan Gruber, Simon Johnson, and Enrico Moretti consider the regional concentration of innovative activity in the United States. They find that while the concentration of activity has net advantages today, understanding the long-term benefits of more diffuse innovation clusters -including equity, industrial diversification, and talent development-is important.

  • - Foundations for Digital Health, Devices, and Diagnostics
    av Ayesha N. Quraishi, Xenophon Papademetris & Gregory P. Licholai
    779,-

    An overview of medical software design, implementation and management. Covers technical, commercial and regulatory issues and includes cautionary real-world case studies. For undergraduates in biomedical engineering, electrical engineering, computer science, junior software engineers in the medical device industry, and digital health entrepreneurs.

  • - Start and Grow an Ethical Business
    av Katrina Fox
    198,-

  • - What's Passive Income and How You Can Take Advantage of It
    av Donnie Pratt
    161,-

    Passive income is important because it will ad income to your bottom line without taking hours of your time like a 9-5 job. An example could be money you earn on the stock market, from rental income or dividends. It is considered passive income if you do not have to be totally "active" in earning it. That does not mean you will not spend any time earning it, but not like a 40/hr per week job.

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