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  • Spar 17%
    av Margreet Boersma-de Jong
    589,-

    The free market underpins our economy and our way of thinking around enterprise and value, but it is also a major factor in the sustainability problems that we now live with. Climate change, child labour and oil spills are just a few of the many problems associated with our economic activity and, although many companies have made an effort to produce more sustainably, the pace of change is much too slow. This engaging and accessible textbook teaches students the relationship between the economy and sustainability, assessing the hand of the free market on company behaviour and, ultimately, providing a framework for transition to a sustainable economy.Using case studies and optional assessment questions, this textbook explains to students what a market is at the macro level and then translates the effects of the market to industries and subsequently to the strategic choices of companies at the micro level. It adopts a model of 8 guiding principles that underpin the current free market economy and 8 guiding principles for the sustainable market economy. Switching these deeply held principles will be essential to any serious transition to a sustainable economy.

  • av Natalia M. (National Research University Udalova & Anna S. (National Research University Vlasova
    580 - 1 832

    This book argues that intellectual property is a complex phenomenon, which inevitably requires a combination of both economic and legal considerations and will find an audience among researchers concerned with the economics and law of intellectual property.

  • - The Rise and Fall of Berkeley
    av Greg (University of Sydney Patmore
    606 - 1 842

    This book will provide the first in depth analysis of the history of the Berkeley Co-operative using its substantial but little used archives and oral histories to explore what the Berkeley experience means for the co-operative business model.

  • av Jimmy Naraine
    328,-

    Learn How To Build World-Class Online Courses - From Jimmy Naraine, Mindvalley Author and Udemy Partner who has taught over 400,000 people through his online coursesIf you want to create an online course, but fear or complexity is holding you back, this book was written for you."Course Creation Simplified" offers a comprehensive yet straightforward, step-by-step process for building world-class online courses on any budget. It will give you all the crucial ingredients and the courage to publish your course.You already have an expert "in you," and this book will help you unleash it. Stop missing out on the tremendous opportunities an online course presence can give you.In this book, you will learn:everything you need to know to create a top-quality digital product,scale your impact,strengthen your brand,and generate passive income while helping people from around the world.Start Creating Your Profitable Online Course Today. Based on the proven 6-Phase System developed by Udemy Partner Jimmy Naraine."Jimmy is a true teaching savant"James W. Skotchdopole, Oscar-winning Producer

  • av Husam S. Alsaleh
    174,-

    The ultimate guide to starting a business for would-be entrepreneurs!This business startup action guidebook will teach you from start to finish everything you need to know to be a successful entrepreneur.Give shape to your idea and set up a prosperous business following this proven path to entrepreneurial success.Soon-to-be entrepreneurs will:Learn how to think like an entrepreneur by eliminating the negative core beliefs that are holding them back, developing the right mindset for success, and acquiring the habits of the most successful entrepreneurs.Discover the principles to succeed in your startup (and scaling your business) as an entrepreneur.Build the future, from idea to reality, by finding the perfect business opportunity, conducting market analysis, developing business strategy, creating a business plan, creating a competitive advantage, building the right product or service for the right audience, getting traction, and starting a business.Get equipped with the understanding of how best to build a framework that they can use for the first business they launch and every company thereafter.Husam S. AlSaleh wrote The Successful Business Startup Action Guide for any inspiring entrepreneur who would like to learn from his experience in starting, running, and scaling up businesses. He shares stories from his experiences to show what these practices look like in action and what can happen if they're ignored.This success book has a wealth of value for young entrepreneurs who have an idea and a dream of starting a new venture. You may be a business and entrepreneurship student, small business owner, manager, leader in a multinational company, or a soon-to-be entrepreneur who recognized that you want to do something bigger, something that will have an impact in your community, city, country, or the entire world.This step-by-step guide will equip you with both the right mindset and the 'how to' (and skills) you need to start and grow a successful business.You need concise, actionable information with no filler that puts you in the driver's seat, helps you navigate the journey of starting your first business, and takes your ambitions and ideas from wishful thinking to a successful reality where your business thrives.Bring your business dream to reality and get investors (including the author) interested in investing in your business.

  • av Mikael Krogerus
    174,-

    The truth about work is: no one can do it alone. Even lone warriors need a team. Even in professions that revolve around individual superstars, collaboration is crucial.Yet most of us have never learned how to collaborate. How to form a team. How to work with people you don't like. How to motivate yourself and others. How to handle a conflict with grace. How to come to a decision in a group. How to master crises, how to deal with defeat, how to celebrate success (and how to build on it). Here, the bestselling authors of The Decision Book will help you learn all these things and more by bringing together 41 of the world's best methods for teamwork. From solving problems to achieving your goals to creating the trust necessary to do both, they offer tried-and-tested tools, techniques and advice. Big ideas, distilled to their essence, that will help you find success - no matter the team.

  • av Gabriele Bolek-Fügl
    433

    Gesetzliche Anforderungen und eine transparente Unternehmenskultur veranlassen immer mehr Organisationen Meldemöglichkeiten für Whistleblower einzuführen. Was es bei der Implementierung eines internen Meldekanals und der Meldungsbearbeitung zu beachten gilt, wird anschaulich und praxisnah in diesem Handbuch dargestellt. Mit Checklisten und erprobten Methoden erhalten Sie die wichtigsten Werkzeuge, um ein Hinweismanagementsystem in Ihrer Organisation zu implementieren.

  • av Thomas Allan
    222

    Are you an entrepreneur or business owner battling stagnating sales?Are you grappling with leads that seem to evaporate before converting?Do you feel your revenue could use a turbo boost?"Profit Hacking: Unlocking Revenue, Maximizing Profit, Get the Lead and Keep the Lead!" is the game-changing guide tailored for those who refuse to settle for mediocre profits. Whether you're an established businessperson or an ambitious start-up owner, this book is your lifeline to unlock explosive growth.In this masterfully crafted guide, you'll discover the blueprints to:- Build an impenetrable pipeline of high-caliber leads.- Cultivate relationships with laser-focused strategies that transform leads into loyal clients.- Seamlessly manage and track leads ensuring you never miss an opportunity.- Reign supreme over your revenues with tactical pricing, inventory management, and forecasting.- Use metrics and analytics as your secret arsenal for unparalleled growth.This book isn't just theory; it's a collection of battle-tested strategies and tools. What sets it apart is its no-nonsense, actionable approach that empowers you to implement effective Lead-to-Revenue Management (L2RM) strategies from Day 1.Authoritative, insightful, and packed with nuggets of wisdom, "Profit Hacking" is a trusty compass guiding you through the rough seas of the modern business landscape. You don't just learn how to make profits; you learn how to create a perpetual profit-generating machine.Who should read this book?- Entrepreneurs thirsty for scaling their ventures.- Business owners seeking to revitalize their revenue streams.- Sales and marketing professionals aspiring for peak performance.- Any driven individual committed to financial and business mastery.Don't leave your profits to the whim of fate. Take the reins and chart a course to the zenith of business success.Invest in your entrepreneurial journey today by grabbing a copy of "Profit Hacking." The key to unlocking boundless revenue and profit awaits within these pages. Your path to profits begins here.

  • av Jerry Creighton
    210,-

    The New Gold Standard To Future Proof Your BusinessAll business plans and business models (at best) produce a temporary competitive advantage. They need to be constantly updated or expanded to maintain a durable year-over-year business through all lifecycle stages of development and growth. The world is changing rapidly and so are our customers', preferences, technology capabilities, funding sources, investor shareholder dictates, and demands requiring an innovative, flexible, workforce and leadership.This book covers a methodology to define the essentials needed to prepare and maintain business practices that lead to short-term and synergistic, long-term success in the marketplace. Central to this methodology is the emphasis on reaching and maintaining competitive superiority via perpetual planning and continuous improvement of core capabilities, which are critical for developing business longevity justification, reduction of risk rationale, increased value substantiation, and the avoidance of business failure.

  • av Reagan T Pollack
    241,-

  • av Chris Helder
    210,-

    RE-IGNITIONARE YOU READY TO POWERUP YOUR LIFE?WANT TO REIGNITE YOUR SPARK?Let's face it - we all feel flat, tired, and uninspired at times. Often, it can seem like our inner flame has burned out. For keynote speaker and bestselling author, Chris Helder, it was no different.When a global pandemic and the near death of his partner, Amanda, dragged Chris to his lowest point, he realised the Useful Belief philosophy that he lives his life by simply wasn't enough.He needed a RE-IGNITION! A new way to relight his inner spark and start dreaming again.Through masterful storytelling, insightful interviews, and practical advice, Chris guides you through the powerful RE-IGNITION process so you can:Immediately take charge of your situation and tackle life with an adventure mindset.Take radical responsibility for your part in the adversities you face.Gain clarity and perspective and harness the power of Useful Belief.Rediscover the joys of engaging with the world.Start dreaming again!Chris's unique five-step RE-IGNITION process will help you stop feeling flat, tired, and uninspired so you can dream big and restore power and passion to your life. It's time to fire up and start living again!chrishelder.com.au

  • av Mathias
    335,-

    This is the story of my life about how I was homeless. But because I have a talent for singing, I wrote a few songs and went around London selling them, until I discovered the mystery of a customer's mind. So, I'm not penning down theory lessons taught by another teacher or philosopher, but documenting my ownoriginal knowledge and experience of selling products directly to one person at a time in the UK. Mostly from Westminster to Buckingham Palace, Mayfair to Knightsbridge, Knightsbridge to Soho, Leicester Square to Oxford Circus, London Bridge to Waterloo, City ofLondon and many other places before people nicknamed me the Red Lion of Sales. Because I was so good at selling my product (music).

  • av Mel Arat
    173,-

    If you're an aspiring entrepreneur or a seasoned business owner looking to launch or grow your business, "The Startup Playbook: A Step-by-Step Guide to Launching Your Business" is the ultimate resource for you. This comprehensive guide takes you through every step of the startup process, from finding your business niche and selecting the right business idea to creating a compelling business proposal and planning for your company's future.With practical advice and easy-to-use templates, "The Startup Playbook" will help you identify and solve problems for your market, develop a strong value proposition and business model, position your business in a competitive market, and much more. Whether you're just starting out or looking to take your business to the next level, this book will provide you with the guidance and tools you need to succeed."The Startup Playbook" also covers critical topics such as supply chain management, branding and marketing, team building, financial forecasting, legal organization forms, and succession planning. With chapters on corporate culture, values, and identity, this book will help you build a business that not only succeeds, but also reflects your personal vision and values.Don't miss out on this essential guide to launching and growing a successful startup. Whether you're a seasoned entrepreneur or a first-time business owner, "The Startup Playbook" is the ultimate resource for building the business of your dreams. Pick up your copy today and start your journey to entrepreneurial success!

  • av Category Pirates
    414,-

    This book is for a very small percentage of business people.You see, most people in business are not trying to use Category Design to create a new category that changes the future and generates exponential new value. Instead, many people in business are trying to "not get fired." Many people want to go to work, make a contribution, and go home.But Category Design is purpose-built for people who want to make an exponential difference, not an incremental better.Category Design is a business discipline that helps companies earn the majority of the value created in a specific new or different category of products or services. (Primary research on Category Design in Play Bigger, the first Category Design book, shows that in technology categories, one company earns 76% of the total market cap value created.) The 22 Laws Of Category Design is specifically tailored for entrepreneurs, marketing professionals, business leaders, solopreneurs, and consultants who "think different."It challenges conventional business and marketing wisdom, teaching you how to leverage the power of Category Design to create new markets, dominate existing ones, and build lasting companies.In this book, you will learn:22 Category Design principles that, when combined together, can help you become a Category King or Queen and make it impossible for someone else to "do what you do"How to create new categories and redefine existing ones using a unique POV, Languaging, and a powerful marketing strategy called a Lightning StrikeDetailed, real-life case studies on companies that designed and dominated new categories-from Apple's redefinition of the mobile phone category to Lululemon's reign over athleisure, Liquid Death's rise above bottled water brands, and moreHow to immediately begin applying what you learn, and work towards the outcomes you want, with seven in-book exercises that help you engage your thinking, defy conventional business strategies, and drive company growthWhy marketing your brand, instead of your category, is a faulty and selfish strategy, and how companies like Southwest Airlines win by putting Superconsumers firstLessons and quotes to help you continually reflect on Category Design so you can transform your thinking, actions, and outcomes forever, instead of for a few monthsYou will start applying these principles through 11 in-book exercises:Start Rejecting the PremiseHow to Find Your SuperconsumersPut Your Category First, and Your Brand SecondHow to Frame, Name, and Claim a CategoryBe Different, Not BetterCreate Net-New Demand For Your Category and CompanyBuild Your DAM the Demand StrategyCreate Your Digital Air OfferingsFigure Out Your PricingInnovate Your Business ModelFind Your WOM Super-GeosThe 22 Laws Of Category Design is specifically tailored for entrepreneurs, marketing professionals, business leaders, solopreneurs, and consultants who "think different." Through powerful insights and practical advice, this book will give you a unique roadmap to defy conventional thinking and create categories of consequence.

  • av Thomas Rudolph
    488,-

    Auf die Frage, wie etablierte Unternehmen mit disruptiven Herausforderungen umgehen sollen, gibt es nur wenige Antworten. Dieser Lücke nimmt sich das Buch an. Aus zahlreichen Untersuchungen, Workshops und Diskussionsrunden wurde ein Managementansatz entwickelt, der eine erfolgreiche Selbstdisruption in etablierten Unternehmen unterstützt. Ein solcher Ansatz muss sich vom Vorgehen vieler disruptiver Angreifer unterscheiden. Etablierte Unternehmen mit großen und teilweise trägen Organisationen wehren sich gegen eine von oben verordnete «Start-up Mentalität». Auch dauert es in etablierten Unternehmen viel zu lange, Innovationen voranzutreiben und später auf das Kerngeschäft zu übertragen. Im Fokus steht deshalb die erfolgreiche Transformation im Kerngeschäft. Es muss etablierten Anbietern gelingen, eine permanente Selbstdisruption voranzutreiben. Erfolgreiche Transformation von Geschäftsmodellen in disruptiven Zeiten unterstützt diese Leitidee. Das erste Kapitel begründet die Bedeutung disruptiver Veränderungen, definiert den Begriff einer Disruption und erklärt die damit verbundenen Managementherausforderungen. Das zweite Kapitel schärft das Verständnis für disruptive Veränderungen in Unternehmen und stellt erste Tools für das Management bereit. Es werden zentrale Treiber disruptiver Prozesse identifiziert, vor den häufigsten Managementfehlern gewarnt, erklärt, wie Manager den Zeitpunkt für ein proaktives Handeln nicht verpassen, sowie das Vorgehen der Angreifer, um etablierte Unternehmen aus dem Markt zu drängen, beschrieben. Kapitel 3 begründet den spezifischen "High 5 Managementansatz für eine erfolgreiche Geschäftsmodelltransformation". Zunächst werden zentrale Erkenntnisse aus der Forschung über Geschäftsmodelle zusammengefasst. Die Funktion von Geschäftsmodellen, deren Charakteristika, sowie die Ableitung von 5 Handlungsfeldern, stehen im Mittelpunkt der Betrachtung. Aufbauend auf diesen Grundlagen, wird ein anwendungsorientierter Managementansatz entwickelt. Für jedes der 5 zentralen Handlungsfelder werden konkrete Aufgaben vorgestellt, welche im Falle einer Geschäftsmodelltransformation zu beachten sind. Das vierte Kapitel illustriert die Anwendung des High 5 Ansatzes. Anhand von zahlreichen Fallbeispielen werden erfolgreiche und erfolglose Transformationsprozesse in Unternehmen beschrieben. Die Fälle entstammen unterschiedlichen Branchen und setzen Schwerpunkte im Hinblick auf unsere Handlungsfelder. Das fünfte Kapitel geht auf die "Führung von Transformationsprozessen" ein. Leitgedanken zur Führung einer erfolgreichen Selbstdisruption sollen helfen, das Risiko des Scheiterns zu reduzieren. Die Ausführungen sprechen typische Stolpersteine an und unterbreiten erste Vorschläge, um die mentalen Voraussetzungen in der Belegschaft für einen erfolgreichen Wandel zu schaffen. Das Buch wendet sich an das Management unterschiedlicher Branchen. Manager in etablierten Unternehmen - zu denen ca. 95% aller Betriebe zählen - erhalten mit diesem Buch einen theoretisch fundierten und praxistauglichen Leitfaden. Über 20 Fallbeispiele veranschaulichen unseren High 5 Ansatz einer erfolgreichen Geschäftsmodelltransformation.

  • av Gerd-Inno Spindler
    649,-

    Dieses Buch zeigt Ihnen, wie Sie Marketing anders machen als Ihre Konkurrenz und als Regelbrecher einzigartige Ideen und neue Geschäftsmodelle entwickeln. Gerd-Inno Spindler erläutert anschaulich, welche Prozessschritte dafür erforderlich sind und wie diese im Detail umgesetzt werden können. Mit zahlreichen Beispielen wie Schwan-STABILO, Engelbert Strauss, Weber Grill, AllDent, Ryanair, Red Bull, aws Wärme Service, Nespresso, Ikea, Swatch, edding. Eine inspirierende Lektüre für alle, die sich nicht länger mit Optimierungen begnügen, sondern als Spielmacher im Markt dem Preiswettbewerb entkommen und neue Wachstumsschübe generieren wollen.Die 3. Auflage wurde in wesentlichen Teilen überarbeitet und um neue Beispiele ergänzt.

  • av John Hilbrich
    247 - 284,-

  • av Linda Stirling
    256,-

    Are you tired of fluff-filled business books for women that don't give you practical, actionable advice to start and profit from your own business?Discover the path less trodden in the world of business, where "standard practices," often tailored for men, can be set aside. Introducing Business With a Woman's Touch - The How-To Guide to Successful Entrepreneurship & Profiting In Business Without Sacrificing Integrity, a guide that illuminates the way towards managing, marketing, and escalating your business from a position of genuine compassion and your innate strengths, ushering in a stream of profits.Over 30 accomplished entrepreneurs join forces in this book, bestowing upon you their most potent strategies. All of this is done with a noble cause in mind: to direct 100% of the profits toward mitigating world hunger.But it doesn't stop there. These experts also share exclusive links to valuable resources they typically sell, all for the purpose of empowering readers to thrive in their businesses and extend help to those battling food scarcity. These bonus resources far exceed the price of the book.Through Business With a Woman's Touch, you'll not only flourish as an entrepreneur, but you'll also play a role in a larger, humanitarian cause. Embark on a journey of business success and social contribution today.Contributors include Molly Mahoney; Amy Biddle; Wendy Barr; Marilyn Alauria; Deb Boelkes; Chellie Campbell; Jackie Lapin; Christina Daves; Marie-Jo Caesar; Chellie Campbell; Kendra Lee; Leisa Reid; Marcia K. Morgan, Ph.D.; Vickie Helm; Wendy Paquette; Danielle Harmon; Cinnamon Alvarez; Colonel Deb Lewis; Brynne Tillman; Diann Wingert; Nancy Mueller; Nicole Dean; Brook Borup; DeAnna DuPree; Megan Reilly; Ellen Finkelstein; Toni Cay Snyder; Kat Sturtz; Jen Perdew; Amanda Goff; Laura Briggs; and Missi Hatfield.

  • av Marc Daniel Kretzer
    869

    Basierend auf einer Befragung von 1.111 Fundraiser*innen in Deutschland, Österreich und der Schweiz liefert die vorliegende Arbeit Erkenntnisse zur Arbeitszufriedenheit und Arbeitssituation im Fundraising sowie zur Institutional Readiness der fundraisenden Organisationen. Die Arbeit beleuchtet die wesentlichen Management-Aspekte, die für eine gelingende Fundraising-Praxis Voraussetzung sind und ermittelt die größten derzeitigen Institutional-Readiness-Schwachstellen im deutschsprachigen NPO-Bereich: Personalknappheit, Digitalisierung und Strategie. Außerdem zeigt sie Fundraiser*innen mit dem Konzept der ¿Personal Readiness¿ Möglichkeiten auf, innerhalb der Organisation Einfluss zu nehmen zugunsten einer besseren Institutional Readiness. Die umfangreichen erhobenen Daten liefern empirische Belege, dass die drei Faktoren Arbeitszufriedenheit, Institutional Readiness und innerorganisationale Einflussmöglichkeiten zusammenwirken. Mit der Befragung konnte gezeigt werden, dass dem genannten Zusammenhang mit dem Konzept der ¿Personal Readiness¿ begegnet werden kann. Diese besteht in der Bereitschaft und im Engagement innerorganisational Veränderungen anzustoßen, die die Institutional Readiness und die Führungsarbeit effektiv verbessern.

  • av Johanna Kujala, Annika Blomberg & Anna Heikkinen
    467 - 583,-

  • av Gary Burke
    256,-

    Transformational change is complex. It needs to be approached in the right way to succeed and potentially save millions. A Transformation Lens is an accessible guide on how to approach and navigate the transformation journey successfully.

  • av Frank Albert
    132,-

    Welcome to the age of AI, where the potential for profitable passive income has never been greater. In this captivating guide, the author unveils the 25 most sought-after ideas that harness the power of artificial intelligence to generate sustainable wealth. From creating online courses to investing in AI-powered automated trading platforms, he explores a diverse range of opportunities that are revolutionizing the way we earn money. Discover the secrets of AI technology, unlock new streams of income, and pave your way towards financial independence in this exciting era. Don't miss out on the chance to explore the future of wealth generation and embrace the limitless potential of AI in your quest for a prosperous and fulfilling financial future.

  • av Junior Brevil
    514,-

    Today, leadership and organizational culture are regarded as the pillars of employee motivation and commitment. However, it has been observed that many business leaders neglect these elements in favor of authoritarian management. Such a situation fails to instill in employees a sense of belonging and a general interest in their work and the company's well-being. A stable, strong and appropriate culture is encouraged and required in today's companies. According to research, leadership helps build this culture. The aim of this study is to investigate the impact of transformational leadership on the organizational culture of service companies. The study was conducted within a financial institution. The results show that transformational leadership has a positive effect on culture. This work is intended for all service company managers seeking organizational effectiveness and employee commitment, researchers and students conducting or leading research in the field of Management and Leadership.

  • Spar 11%
    av Steve Case
    163 - 284,-

    A new book from bestselling author of The Third Wave Steve Case, cofounder of America Online and the Presidential Ambassador for Global Entrepreneurship: The Rise of the Rest takes readers on a lively tour of entrepreneurship outside of the silos of Silicon Valley, New York City, and Boston, revealing how small local start-ups across the country are renewing their communities and bringing new ideas, new people, and new jobs.

  • av Joe Polish
    194,-

    WALL STREET JOURNAL BESTSELLER!When everyone around you is asking What's in it for me?, Joe Polish-"the most connected person on the planet"-offers one simple question to change the conversation.

  •  
    1 714,-

    This book provides the first comprehensive analysis of why and how social economy organizations create superior value for society. The chapters discuss the social economy's role in promoting innovation for impact, as well as its role as an agent of societal change and as a partner to businesses, governments, and citizens.

  • Spar 16%
    av Dagmar Cagá¿ová & Natália Hor¿áková
    2 145 - 2 344,-

  • Spar 15%
    av Hamid Jahankhani, Azizul Hassan & Sumesh Singh Dadwal
    1 682,-

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