Entreprenørskap

The 21st century has brought about new trends in entrepreneurship and development. In this insightful volume, a cast of expert contributors explore how these new trends, along with a variety of political, cultural and social influences, have affected entrepreneurship, in all of its manifestations.

How would it feel to have unquestionable confidence? To know in your mind, in your heart, and in the very depths of your being that you are creating the life you've always wanted?This book brings together entrepreneurship and philosophy to reveal that we're much closer to that kind of life than we think.In Wired for Success: Practical Philosophies to Master Entrepreneurship & Live Life on Your Terms, Edmond Abramyan shares insights gained from building a six-figure business online, burning out, crashing down, and then transforming himself again to experience even greater heights-this time, sustained with fulfillment. Abramyan delivers practical techniques to help you get out of your own way and loosen up to the creativity flowing within you. In this book, you will learn about key elements that control how we experience reality. Finally, you'll understand why some people see a world that others don't-a world that will give you an incredible advantage in the marketplace and in creating life on YOUR own terms.

Social Entrepreneurship and Innovation equips students with the theories, models, tools, and templates they need to generate ideas and shape opportunities into impactful social enterprises. Author Carole Carlson uses a variety of real-world examples, cases, and profiles to illustrate how entrepreneurs around the world are changing their communities. Exercises allow students to practice developing their entrepreneurial skillset as they learn the fundamentals of structuring, financing, marketing, and scaling social ventures.

Dieses Buch greift die Transformationstreiber und -enabler Digitalisierung und Nachhaltigkeit auf und zeigt anhand ausgewählter Beispiele auf wissenschaftliche und praktische Art deren Einflüsse auf Geschäftsmodelle und Unternehmenspraxis. Dabei ist der Einsatz neuer Technologien, wie Künstliche Intelligenz, ein wesentlicher Treiber von Transformation, der in den einzelnen Beiträgen näher aufgegriffen wird. Strategisches Technologie- und Innovationsmanagement in Unternehmen erfordert Agilität und stellt Wettbewerbsfähigkeit sicher. Junge Start-Ups mit kurzen Entscheidungswegen und reduzierter Komplexität können dabei flexibler agieren als fest etablierte Konzerne. Doch auch diese erfinden sich neu und erforschen neue Wege.Die Beiträge dieses Werkes verdeutlichen dabei nicht nur die vielseitigen Aspekte der Megatrends, sondern setzen Impulse für Unternehmen, die auch branchenübergreifend anwendbar sind. Das Buch richtet sich dementsprechend an Entscheidungsträger in Unternehmen, Studierende und Lehrende, die anhand ausgewählter Beispiele Unternehmenspraktiken und Ansätze zum Management dieser Trends nachvollziehen und übertragen wollen.Der Inhalt Teil I: Technologie, Methoden, Auswertung/MessungTeil II: Spezifische Innovationsleistungen und -lösungen

Lang lebe das Ladengeschäft ! Eine neue Generation von Gründern zeigt, was man von ihnen lernen kann.

This open access book examines collaborative approaches to urban transformation processes and guides smart co-design applications in such contexts. It presents a selection of co-design methods that can be fruitfully integrated with mobile applications, focusing on the CitySense app, the result of two H2020 European Projects. This innovative solution favours a virtuous co-creation process involving decision-makers, architects, developers, and citizens. It provides a service for assessing the existing urban context and possible design solutions from the community perspective. It enables the study of citizens' perceptions by pairing Augmented and Virtual Reality with the "Experiential Environmental Impact Assessment: exp-EIA©" method, which integrates psychological and architectural perspectives. This approach shapes all phases of the design process, encouraging evidence-based design and decision-making, and also supports the definition of a proper design brief before investing and the pre-assessment of the urban design project's experiential outcomes before construction.The book starts by presenting the evolution of citizens' involvement from traditional to smart solutions, and then provides a general framework of co-design options using smart applications (especially the CitySense app). The overall approach fosters a phygital (physical + digital) approach by outlining possible ways of enhancing fruitful public/private collaborations with a view to making shared, high-performance urban decisions.

Das Buch zeigt, wie Geschäftsmodelle und Strategien in mittelständischen Unternehmen entwickelt werden. Das Konzept der vier strategischen Kraftfelder bietet dabei einen Einstieg in die innovative, zeitgemäße Auseinandersetzung mit den strategischen Herausforderungen eignergeführter Unternehmen. Die strategischen Entscheidungen werden in diesem Ansatz als Resultat emergenter Prozesse begriffen, die zunächst in den strategischen Kraftfeldern systematisch analysiert werden, bevor anschließend unternehmensindividuelle Wettbewerbsstrategien formuliert werden. Deren Umsetzung erfolgt dann praktisch in einem Geschäftsmodell.Mit diesem qualitativen Ansatz zur Strategieentwicklung und -implementierung erhalten Unternehmer, Führungskräfte, Wissenschaftler und Studierende eine pragmatische Handreichung für die strategische Ausrichtung sowie eine praxisorientierte Anleitung zum Selbermachen. Sechs Fallstudien ermöglichen den direkten Transfer in die Gestaltung passenderGeschäftsmodelle.

Mit ESSENTIALS möchten wir wesentliche Grundlagen zum Umgang mit Projektmanagementsoftware beschreiben. Anwender sollen einen ersten Einblick in die grundlegenden Funktionen erhalten, damit sie loslegen können. Alle vertiefenden Möglichkeiten einer Software erschließen sich dann in der täglichen Arbeit damit. Anstoß für uns zu ESSENTIALS war, dass wir aus Sichtweise eines erstmaligen Anwenders, nicht immer zufrieden mit bestehender Literatur waren.Dieses Buch der Reihe ESSENTIALS beschäftigt sich mit Project Libre, einer kostenfreien open source Software.

Digitalisierung ist der zentrale Motor für Fortschritt, Wachstum und Wohlstand des 21. Jahrhunderts. Die digitale Transformation ist somit eine elementare Aufgabe, der sich aktuell nahezu alle Unternehmen stellen müssen. Sie beginnt bei der Modernisierung bzw. Neuausrichtung des Geschäftsmodells und erstreckt sich auf nahezu alle Bereiche der Ablauforganisation eines Unternehmens. Dabei steht nicht nur die Steuerung des eigenen Unternehmens, sondern insbesondere die unternehmensübergreifende Betrachtung der Wertschöpfungskette im Vordergrund. Christof Gorny untersucht in dieser Studie die Digitalisierung der Supply Chain und lotet in diesem Zusammenhang die Chancen und Risiken des Einsatzes von Business Analytics im Supply Chain Controlling aus. Der aktuelle Trend zur Ausweitung des Supply Chain Management Ansatzes über die Grenzen des eigenen Unternehmens hinaus zu einem Supply Chain Network wird durch die fortschreitende Digitalisierung und insbesondere die unternehmensübergreifende Integration der IT-Systeme weiter beschleunigt. Darüber hinaus ist das Supply Chain Controlling inzwischen zu einem integralen Bestandteil des Supply Chain Managements avanciert.

"The moments of greatest change can also be the moments of greatest opportunity. 'Build for Tomorrow' is the guide to help you adapt more quickly and use the power of change to your advantage"--]cProvided by publisher.

Du bist gerade in die Selbstständigkeit gestartet oder auch schon seit längerem selbstständig. Deine Umsätze sind mal besser, mal schlechter, aber von einer wirklichen, nachhaltigen Weiterentwicklung, kannst du nicht sprechen. Eigentlich ist es dein Ziel, dass dein Business für dich arbeitet und Geld abwirft, statt immer nur im Hamsterrad zu laufen und deine Zeit gegen Geld zu tauschen. Kennst du das?Wenn du dich da wiedererkennst, dann ist dieses Buch genau das, was du möglicherweise schon lange suchst. In diesem Buch findest du:* Einen praxiserprobten Plan, mit dem dein Business Schritt für Schritt wachsen kann.* Eine genaue Beschreibung der Denkmuster, die du dir als Unternehmer aneignen musst.* Die Erkenntnis, was dich dort festhält, wo du jetzt bist und wie du das änderst.* Die Gründe, aus denen dein Umsatz möglicherweise seit Längerem stagniert.* Die interessanten Möglichkeiten, die du hast, was die Zukunft deines Unternehmens betrifft.Dieses Buch ist perfekt für dich, wenn du ...* UnternehmerIn oder selbstständig bist und du dein Unternehmen nachhaltig weiterentwickeln willst.* gerade erst in die Selbstständigkeit gestartet bist und von Beginn an die kostspieligsten Fehler vermeiden willst.* eine neue Perspektive und ein attraktives Ziel für dein Business brauchst.* es satt hast, viel zu arbeiten und zu wenig zu verdienen.* wenn dein Einkommen unabhängig von dir und deiner Zeit werden soll.Wo erkennst du dich wieder? ¿ In jedem Fall kann dich dieses Buch ab sofort dabei unterstützen, deine Business Ziele zu erreichen.

Corporate acquisition is a popular way for firms to grow and obtain innovative resources. However, we know little about why acquirers choose one firm over another. We capture the influence of similarity and complementarity between acquirers¿ and target firms¿ products (current innovative value) and R&D pipelines (future innovative value) on whether a particular target firm is acquired. Insights from the Pharmaceutical industry reveal that acquirers value similarity and complementarity in target firms differently, based on whether the comparison being made is with respect to their products or their R&D pipelines. Regarding their R&D pipelines, acquirers prefer that the target firm has similar, rather than complementarity, resources. However, the opposite is true concerning their own products: acquirers prefer that the target firm has complementarity, versus similar, resources.

Donald J. Trump is an icon: the very definition of the American success story. The star of The Apprentice and developer of some of the planet's most prestigious real estate, he's been on the bottom and risen to become one of the world's wealthiest men.Bill Zanker started The Learning Annex with $5,000 of his own money. After meeting Donald Trump, Zanker learned to Think BIG himself and grew The Learning Annex from a $5 million a year company into one that's generating over $100 million a year in sales—and still growing.For the first time ever, you too can learn Trump's secrets to thinking BIG and kicking ass! Learn:Momentum: the Big Mo. How to get it and how to get it back.Revenge: how and when to get it (and why it's so sweet)."I love you, now sign this!" Why contracts in business and personal life are so important.Real-life stories from people who've applied the think BIG formula in their own lives.

Peter Drucker's classic book on innovation and entrepreneurshipThis is the first book to present innovation and entrepreneurship as a purposeful and systematic discipline that explains and analyzes the challenges and opportunities of America's new entrepreneurial economy. Superbly practical, Innovation and Entrepreneurship explains what established businesses, public service institutions, and new ventures need to know and do to succeed in today's economy.

Jack Welch knows how to win. During his forty-year career at General Electric, he led the company to year-after-year success around the globe, in multiple markets, against brutal competition. His honest, be-the-best style of management became the gold standard in business, with his relentless focus on people, teamwork, and profits.Since Welch retired in 2001 as chairman and chief executive officer of GE, he has traveled the world, speaking to more than 250,000 people and answering their questions on dozens of wide-ranging topics.Inspired by his audiences and their hunger for straightforward guidance, Welch has written both a philosophical and pragmatic book, which is destined to become the bible of business for generations to come. It clearly lays out the answers to the most difficult questions people face both on and off the job.Welch's objective is to speak to people at every level of an organization, in companies large and small. His audience is everyone from line workers to MBAs, from project managers to senior executives. His goal is to help everyone who has a passion for success.Welch begins Winning with an introductory section called "e;Underneath It All,"e; which describes his business philosophy. He explores the importance of values, candor, differentiation, and voice and dignity for all.The core of Winning is devoted to the real "e;stuff"e; of work. This main part of the book is split into three sections. The first looks inside the company, from leadership to picking winners to making change happen. The second section looks outside, at the competition, with chapters on strategy, mergers, and Six Sigma, to name just three. The next section of the book is about managing your careerfrom finding the right job to achieving work-life balance.Welch's optimistic, no excuses, get-it-done mind-set is riveting. Packed with personal anecdotes and written in Jack's distinctive no b.s. voice, Winning offers deep insights, original thinking, and solutions to nuts-and-bolts problems that will change the way people think about work.

A practical, step-by-step guide to establishing and growing an entrepreneurial venture.

In The Way of the Guerrilla, Levinson guides both new and seasoned business owners into the next century. He prepares them for the inevitable changes and helps ensure their continued business and personal success. Levinson covers everything from preparing a focused mission statement and hiring responsible employees to delegating effectively, responding to technological advances, and sustaining flexibility. By following The Way of the Guerrilla, enlightened and successful entrepreneurs will discover that a balanced life -- involving more free time, stronger family ties, care for the community and environment, and creative stimulation -- is the means to achieving emotional and financial success.

Entrepreneurship on campus, virtually unheard of five years ago, is fast becoming a megatrend. There are nearly a million people collegeage or younger who now run their own businesses. Van R. Hutchinson, the author of this highly entertaining, readable guide to starting and managing a profitable business during college, is an authority on the subject. His enterprises have run the gamut from lemonade sales at age six to founding schools in Third World countries to writing his first book, Excelling: High School Superstars and How to Become One, originally a high school project.College Cash offers detailed discussions of a wide variety of student-operated businesses, explaining how they are organized and run effectively. It introduces each chapter with success stories such as that of Dan Bienenfeld of the University of California, whose calendar business topped one million dollars in sales last year. Hutchinson's infectious enthusiasm for the rewards of individual initiative will cajole even the most reluctant coed through the practicalities of business. Ample worksheets, an abundant list of resources, and original ideas for starting new businesses supplement this detailed handbook. College Cash also features imaginative, clever illustrations by John Callahan

This book is for ambitious, high-achieving women leaders, entrepreneurs, aspiring entrepreneurs, and corporate leaders ready to move to the next level. It is a manifesto and call to action for women to lift themselves and each other up by refusing to accept limitations and instead embracing an ethos of possibility.There are big gorgeous goals that we all need to set. These are so different from goals that we know we can accomplish because they feel safe and tidy. These goals scare us; they keep us up at night-because we fear they are beyond our grasp. We all know women who are great at achieving big gorgeous goals. How do they do it? What allows them to reach outward, upward, and think expansively? The book explores the possibilities that open when we set big gorgeous goals, and the common characteristics in the women who move towards these.Through stories and lessons, the book shows women leaders how thinking beyond habitual limits allows us to surpass our current levels of success. It includes Julie's personal story of becoming a founder of an unexpectedly and wildly successful children's labels company that started in one of the founders' basement and was eventually sold at an eight-figure price. And it tells the story of what happened next, when having hit a business high, she found herself at an inflection point, where she needed to draw on different resources to find a new path to success. Julie Ellis shares the lessons she has learned as an entrepreneur and those of several other women entrepreneurs she interviewed for the book. Their experiences impart to readers the qualities that allow us to thrive as women in business, to healthily, sustainably integrate the work of leadership into their larger lives as mothers, caregivers, partners, dreamers and so much more...

Entrepreneurship, Innovation, and Crisis aims to address the conditions for the operations of SMEs during the time of the COVID-19 pandemic as well as the governmental support for entrepreneurs in such industries as tourism, manufacturing, recycling, education, and printing as well as the creative industry.